The California Gurl's look is all about an exaggerated, candy-coated version of old Hollywood glamour. Use bright pink shadow on the eyelid, with light brown shadow in the crease. Then grab your trusty liquid liner — start the line thinly at the inner corner, then fatten it up as you go out and make a dramatic point toward the end of the eyebrow. Add MAC vanilla shadow or concealer on the browbone to highlight it. Then fill in the brows with a brown eyebrow pencil in a classic arched shape. Use shimmer on your cheek bones and do a bold cherry lip. Or, you know, cherry Chapstick.
This girl clearly has a blast with her Ziggy Stardust-meets-grunge getups and makeup. To get her look, Turnbow says you should start at the art supply store — pick up some gold or silver leaf. It's a thin sheet of metal that you can safely transfer onto your skin. Then, back in your makeup bag, reach for black eyeliner, and smudge it on to achieve a "slept-in" look. Bronze your skin, and apply a plum-tinted stain on your lips. Then apply that leaf — go for stripes, a star, or even just an abstract shape over one eye. Or, if you're not so sure about sticking metal on your face, try Illamasqua pure pigments from Sephora and draw the shapes on. Now you'll easily wake up feeling like P. Diddy.