Phillip Lim fans are freaking out over his upcoming collection for Target for a couple of reasons. The first, of course, being the incredible price points: Everything in the line comes in at under $300, and most are priced well below that. Second, the designer breathed new life into some of his most popular pieces and patterns from collections past — the comic book motif from Pre-Fall 2012 and the color-blocked pastels from Spring 2012, for example — and brought versions of them back for his Target collaboration.
"The basic foundation is that they want you," Lim told us about the revived items in his Target line. "Throughout the timeline of the company history there have been moments where there's a time stamp on that moment, and I went through the archives and tried to bring out the timestamps that are still relevant and that I still desire. Then I laced that in with new icons of what I feel belong in a modern wardrobe for a man or woman on the go. It had to be a dance of history and present and moving it forward."
Many of the pieces in Lim's collection for Target, not unlike in his eponymous runway shows each season, have sell-out potential. Which items does the designer think will fly off the shelves? "The trench coat is double face — Target has never let anyone use double-face cotton before. The men's trainers — they're so street and sharp, and that midnight tuxedo. It's been so interesting to push design to the masses."
With a full range of apparel for men and women and seriously covetable accessories (especially the bags!), the September 15 launch is something to look forward to, even for Phillip Lim himself. "I designed this collection for the same customer as my main line, " he told us. "It had to be parallel and authentic — the only differences are the textiles and price points. It's a true distillation of the core."
Stay In The Know
Marie Claire email subscribers get intel on fashion and beauty trends, hot-off-the-press celebrity news, and more. Sign up here.
-
Anna Sawai Is 'Shōgun's Not-So-Secret Weapon
The actress discusses the FX miniseries’ climactic penultimate episode and Mariko’s heartbreaking [spoiler].
By Quinci LeGardye Published
-
Taylor Swift Is Celebrating the Release of ‘The Tortured Poets Department’ With a Pop-Up Poetry Library
Anticipation is building as fans anxiously wait to hear the singer's eleventh studio album.
By Danielle Campoamor Published
-
Met Gala 2024 Details: The Theme, A-List Attendees, and More
Find all the information on its theme, attendees, and how to watch the year's most anticipated night in fashion.
By Emma Childs Published
-
Found: 10 Sandals on Amazon You'll Love
Throw 'em on and go.
By Katie Attardo Published
-
The 13 Sandals Brands We Can't Get Enough Of
Your go-to list for sandals you can rely on.
By Julia Marzovilla Published
-
The 18 Fall Scarves No Outfit Is Complete Without
The easiest and coziest combos—just in time for sweata weatha.
By Julia Gall Published
-
Red Club X Cartier Is Offering Invaluable Support for the Next Generation of Entrepreneurs
"The best way to predict the future is to create it."
By Sara Holzman Published
-
Yara Shahidi Joins Forces With Cartier Women's Initiative to Empower Entrepreneurs
"Giving back is essential to existing in the world."
By Sara Holzman Published
-
Fashion Test Drive: Chloe's Top-Handle Penelope Bag
This eye-catching bag also does good for the planet.
By Sara Holzman Published
-
Fashion Test Drive: Isabel Marant's Oskan Moon Bag
"The key word is versatility."
By Sara Holzman Published
-
Fashion Test Drive: Bottega Veneta's Andiamo Bag
The bucket list bag for work or travel.
By Sara Holzman Published