Get excited, because actress-turned-lifestyle icon Gwyneth Paltrow has a new project afoot!
The entrepreneur has teamed up with Anna Wintour to start a new quarterly magazine, which will hit newsstands this coming September. Naturally, the magazine is called Goop—and it will also have a strong online presence.
According to WWD, Goop will be a "collectible," and will include health and fitness sections, as well as recipes, style and design, wellness (🚨 vaginal steaming alert 🚨), and travel.
"Anna is a powerhouse, and one of the most admirable thought-leaders in media," Paltrow said, while Wintour added "I've long known Gwyneth to have wonderful taste and vision—but with Goop she has built something remarkable, a thoroughly modern take on how we live today."