"With what we get, we make a living, but with what we give, we make a life," says Christian Courtin-Clarins, Clarins Chairman.
And with this mindset, skin care king Courtin-Clarins joined forces with FEED's Lauren Bush (legally, Lauren Bush Lauren now) nearly a year and a half ago to further Bush's work with the United Nations World Food Programme (WFP) School Feeding program. First introducing her signature burlap and organic cotton bags — reminiscent of the bags used by the WFP to distribute food — in 2006, FEED has since donated more than 60 million meals and $6 million to the cause.
For Courtin-Clarins and Bush's most recent joint venture, you are able to purchase the FEED 15 Clarins Pouch, a 100 percent organic cosmetic couch containing three of Clarins' best-selling products for only $32.50. Of course, each pouch provides 15 school meals to the WFP. By mid-2013, this FEED and Clarins partnership hopes to provide 1 million meals through the WFP to children in need — they are already halfway there. And this past May, only 10 months after the partnership began, Clarins produced the Million Meals Concert for FEED, which raised more than a million meals in a single night.
To join the fight to end world hunger and eliminate malnutrition in the world, purchase a FEED 15 Clarins Pouch of your own here.