TWELVE YEARS AGO, Italian fashion label Max Mara began its partnership with the nonprofit Women in Film. The two had similar missions: to empower women to achieve their potential in matters of style and substance, which is celebrated annually with the Women in Film Max Mara Face of the Future Award. (Last year's recipient was Hailee Steinfeld.) On that note, Max Mara is offering Marie Claire readers its color-blocked, calfskin J Bag, with 20 percent of sale proceeds going toward the organization, which promotes female filmmakers, provides mentoring and scholarships, and aids in the production of PSAs that spotlight issues for women and children, from health to education. Buying a covetable purse and contributing to a great cause? It's in the bag.

MAX MARA J BAG, $1,290, available to MC readers by calling 1.866.MAX.MARA and mentioning the Marie Claire Fashion Gives Back J Bag from December 15 to January 31. Your purchase supports women in film.

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