I can still remember the smell of Noxema and the sting of Sea Breeze. That's how you knew they were working as teenagers, we'd do anything to avoid being shiny. We also pressed brown paper bags to our faces to sop up oil. Yes, I'm pre-blotting papers.
Today's kids have it so much better. Skincare is kinder, no longer akin to swiping those baby faces with rubbing alcohol. It's also adorable but not in a Hello Kitty way. Willa, a natural skincare brand that is the brainchild of an 11-year-old NYC cutie patootie of the same name, is making me wistful for adolescence. (This is a first). With the help of her friends, Willa came up with 17 products, all free of synthetics. It's adorable stuff J.Crew picked up the line for Crewcuts but also grown-up-approved. The Face the Day SPF 30 Tinted Face Protection is one of the best products of its kind: whisper-light, perfectly tinted and zinc-based. Plus, it's only $14.50, so you don't have to blow all your babysitting money in one place.
Elizabeth Dehn is the editor-in-chief of Beauty Bets, an award-winning blog chock-full of product reviews, wellness tips, and DIY ideas.