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October 25, 2011

Beauty Gives Back: DKNY Exclusive

Snap up the limited-edition PureDKNY A Drop of Verbena Collection — plus this gorgeous bag — to aid CARE's microfinance programs.

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puredkny beauty products

Photo Credit: Jeffrey Westbrook/Studio D

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Last time we checked in with DKNY's dedicated front woman and our favorite supermodel, Angela Lindvall, she was tracing the saga of PureDKNY, the company's decidedly eco-chic fragrance, and sourcing the scent's signature ingredient, Ugandan vanilla, in East Africa. Now she's been to Togo to source the verbena-basil for PureDKNY's latest incarnation, A Drop of Verbena.

This month, DKNY is offering MC readers a collection that includes the Scent Spray, Body Butter, and Body Wash in A Drop of Verbena — all wrapped up in a buttery-leather metallic tote made to haul your goods on adventures near and far. All proceeds will benefit CARE, a humanitarian organization that implements Village Savings and Loan Association microfinance programs for farmers to borrow money and manage their businesses, with an emphasis on helping women. What a fresh way to make a difference.

The Goods:
PureDKNY A Drop of Verbena Collection ($295).

The Cause:
CARE, a nonprofit that provides microfinancing programs predicted to reach 30 million people in need over the next 10 years.

The Deal:
Exclusive to MC readers by clicking here from now until Nov. 21.


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