Green and Gorgeous
By Margaret Hartmann
Josie Maran Cosmetics
As the face of Maybelline cosmetics for over ten years, model turned Dancing With the Stars actress Josie Maran has spent many long hours in the makeup chair. But as the product of an eco-conscious Northern California upbringing, she didn’t even like to wear makeup until she became a model. While Maran was pregnant with her daughter a few years ago, she tried to find natural makeup formulas to use during the pregnancy, but none were as luxurious as high-end brands. Combining her appreciation of the environment and makeup expertise, Maran decided to launch her own line of cosmetics. The collection is free of fragrances, parabens, and toxins, but still looks and feels like a high-quality brand. Keeping with Maran’s environmentally friendly philosophy, all packaging is made of biodegradable or recyclable corn-based plastic, aluminum, or glass.
Products include:
Mascara ($20)
This mascara is made with organic ingredients like jojoba oil, soybean oil, and beeswax to condition and strengthen lashes as it lengthens and defines.
Concealer Stick ($20)
This edgeless, easy-to-blend concealer is made with beeswax, grape seed oil, and mango butter and is available in three shades, Butter (light), Linen (medium) and Desert (dark).
Eye Liner ($16)
Housed in wood harvested from sustainable forests, this liner pencil is designed to glide on easily and create a smudgy, smoky eye. Available in Black, Brown, and Charcoal.
Available at Barney’s New York, Barney’s San Francisco, and online at JosieMaranCosmetics.com.
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