NIVEA - Million Moments of Touch Video
Join the Movement. Visit facebook.com/NIVEAUSA for details.
Transcript
That [unknown]. That tingle. That feeling that makes you get all giddy inside. It used to come from a touch, a look, or a kiss. Now, we settle for a text, a like, or tweet. When did technology become a substitute for tenderness? When did Facebook replace face to face? When did a PDA, a public display of affection, turn into a personal digital assistant? If you like us, you know that the power of touch hasn't been lost. It's just been exchange by the power convenience. Well, no longer. Starting today, Nivea is taking back holding hands, declaring making out more important than checking in and making connections skin-to-skin instead of cell tower to cell tower. Starting today, we're going to use technology to remind couples what it feels like to feel. And as we digitize and document a million moments of touch that transform into a million moments of meaningful interactions, Nivea will remind us how good it feels to touch and be touched. National PDA Day is June 20th. Join a movement for a more touchable society and answer our daily drawings to win a free date night. Visit nationalpdaday.com for details.
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