Maureen Choi

Maureen Choi

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3 Ways to Wear "Wild Orchid" This Summer

And 2 other must-try color trends.

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What Hair Color You Should Try Next

(Based on your current shade.)

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What I Love About Me: Charleston
From glossy hair to gorgeous eyes, these Charleston, South Carolina, charmers showcase their most covetable traits.
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What I Love About Me: Miami
Ready to rock Miami Fashion Week, these fresh-faced stunners reveal their signature features.
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Fashion Scents We Love

Because no outfit is complete without a luxe designer perfume to match.

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What I Love About Me: Austin

Austin's beauties share their standout traits just in time for South by Southwest.

aurore coppa
What I Love About Me: Paris
Taking cues from the runways of Paris, these chic French filles show off their best outfits and assets.
makeup bag
Clean Sweep: The Gym Bag
Just in time for 2013, we helped four MC readers revamp their beauty essentials at home and on the go.
makeup bag
Clean Sweep: The Makeup Bag
Just in time for 2013, we helped four MC readers revamp their beauty essentials at home and on the go.
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Clean Sweep: The Medicine Cabinet
Just in time for 2013, we helped four MC readers revamp their beauty essentials at home and on the go.
alina
What I Love About Me: Washington, D.C.
Gearing up for the presidential inauguration, D.C.'s sartorial set shines in a winning mix of knits, prints, and winter whites.
danielle reynolds
What I Love About Me: Toronto
Day-Glo hair, expressive eyes, killer legs these stylish denizens at the Toronto International Film Festival share their proudest asse…
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What I Love About Me: San Francisco, CA
From Golden Gate Park to Fisherman's Wharf, San Francisco's chicest residents show off their most standout features.
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What I Love About Me: Chicago
Spied on the windy streets of Chicago, these local stunners share what makes them so uniquely gorgeous.
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Cuts Against Cancer
Need a trimfor free? In celebration of breast cancer awareness month, ULTA Beautys got you covered
girl on street
What I Love About Me: Manhattan
From preppy Eastsiders to downtown divas, Manhattan's style set takes their best looks out to play.
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Fresh Paint
What better way to toast 50 years of Dior polishes than with a technicolor party?
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Hair Color Rehab
Sun, salt water, and humidity can suck the life and vibrancy out of your strands. Nurse them back to glossy perfection with our post-…
brandin lashea
What I Love About Me: Los Angeles
From Venice Beach to the Sunset Strip, SoCal's style set shines on the sunny streets of Los Angeles.
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Nike Celebrates The 40th Anniversary of Title IX
It's been four decades since the passage of law that equalized women's sports. To celebrate, watch Nike's video showcasing legendary fe…