Meet Tracy DiNunzio of Tradesy
To find out what our wardrobes signify, we spoke with Tracy DiNunzio, the CEO and founder of Tradesy, a site that easily and efficiently sells designer clothing straight from women's closets. Before starting Tradesy, Tracy was busy preparing for her PhD in Clothing Psychology at UCLA.
When she began Tradesy, Tracy bootstrapped her business by renting out her room, sleeping on the couch, and working on her kitchen counter, “I was working mostly from home and I realized early on that working in my pajamas kind of hindered my productivity and my focus.” In order to curb this, Tracy started dressing for the position that she envisioned herself having, “I would take the bus [throughout L.A], but I would take it wearing secondhand Chanel. When I dressed for the job and the life that I wanted, it kind of helped me get there.” In just three years, Tradesy has grossed over 10 million dollars.
Tracy gave us a stripped-down analysis of what our closets are actually harboring. Time to dig deep inside your dresser and find out what really is lying in your wardrobe — you may just want to change out of those sweats.