The Black Friday of summer is here, but not for long! Yes, that's right, Amazon Prime Day (the day you've all been waiting for) is finally here, and now's the time to shop all the jaw-dropping deals on tech gadgets, appliances, housewares, fashion, and more. Now stop reading and start saving—we mean, shopping!
$500 (originally $700) BUY NOW
Shop these stunning 14K gold diamonds for the special lady in your life (or yourself!) for a whopping 30% off! The luxury accessory features a classic, elegant design with a four-prong setting and screw stud backing.
$100 (originally $180), amazon.com BUY NOW
You know you want one. Alexa will be your little study buddy to answer any quick questions you have while writing your term papers or studying for exams. Besides Alexa's endless knowledge, she'll play you all your favorite songs and playlists, order your groceries, and more.
$35 (originally $50), amazon.com BUY NOW
With the same functions of the Amazon Echo, the Echo Dot is perfect for smaller rooms or apartments.
$603 (originally $754) BUY NOW
You better sprint to the online checkout to snag this fitness deal! This treadmill is fully loaded with all the luxury features, like a backlit LCD monitor that includes 22 programs and a USB charging port that can also export data to compatible fitness apps like myfitnesspal.com. It also includes all the basic features such as quick access speed and incline mechanisms.
$105 (originally $150) BUY NOW
Enjoy pod-free single-serve or carafe-style hot or iced coffee at home all year long with the Ninja Coffee Bar Coffee Maker. Choose from customized brews like classic, rich, iced, or even specialty. If you're taking your cup to go, just choose the travel-mug-sized option, and off you go! Whether you purchase this coffee maker as a housewarming gift for friends or for your own personal use, enjoy 30 percent off with this killer deal.
$225 (originally $300) BUY NOW
Enjoy your favorite bottles of wine glass by glass without ever pulling the cork with the Coravin Model Eight Wine System. By inserting a thin, hollow needle through the cork without actually removing it from the bottle, the Coravin allows users to keep entire bottles of wine fresh while enjoying one glass at a time. No more bickering over whether to open up a white or red bottle—open 'em both!
$400(originally $650) BUY NOW
The opportunity to pick up a highly rated 55-inch 4K TV that's been developed in partnership with Amazon is almost too good to be true. The Element Amazon Fire TV Edition will also save you money from an additional streaming device—it runs the retail giant's excellent Fire TV platform, so it supports apps, games, and all major streaming services.
$18 (originally $24) BUY NOW
A cordless handheld vacuum is one of the most handy, versatile, and compact household appliances to have at the ready whenever your digs are due for a tidying up. A killer deal on an already affordable unit, this Lithium Hand Vac from BLACK+DECKER is a must-have Prime Day steal.
originally $55 (30% off) BUY NOW
Store all your gear in this sporty backpack that's both functional and cool. Under Armour's backpack has more pockets than we can count, including a soft, lined laptop sleeve. Rock this water-resistant bag in white for a fresh look with special HeatGear technology to feel as cool as you appear.
originally $25 (40-50% off) BUY NOW
Looking dapper in the summer heat calls for a white linen shirt. This lightweight shirt is super breathable, and it still gives you the sharp look of your favorite button-down. Whether you're hitting a summer pool party or going out on the town, this shirt is essential for looking your best this summer.
$37 (originally $50) BUY NOW
Halt sleepless nights tossing and turning on a stiff mattress and buy this microplush, queen-sized mattress topper. The mattress pad made by Pinzon was designed to double as a mattress protector, so you technically get two products for one bargain deal!
$165 (originally $225) BUY NOW
Look smart with this stylish watch from Fossil that does way more than just tell time. This smartwatch will keep you updated on your texts, emails, social media, and calendar alerts with a touch of your finger. Guys with busy schedules know time is money, so don't miss out on this deal for this useful watch that works with everything in your wardrobe.
$120 (originally $150) BUY NOW
A quality knife set is a vital kitchen essential, no matter if you're a top chef or take-out addict. Stock your kitchen with this beautiful six-piece knife set equipped with this modern, tempered-glass holding block. The knives are high-carbon, rust-resistant German steel that have ergonomically designed handles that fit perfectly in the palm of your hand for precise cutting.
$22 (originally $36) BUY NOW
Pump up the volume this Prime Day with this budget-friendly Bluetooth speaker. The device has a range of up to 30 feet, and it includes a built-in microphone for hands-free calls. Plus, it has an impressive 15-hour battery life for those day parties that you don't want to end.
Up to 50% off (originally $99) BUY NOW
What's better than finding a great classic trench coat? Finding one on sale! This style has a sportier cut with a rounded hem and hood that'll definitely come in handy on rainy days. A cinched waist also keeps your shape from getting lost underneath.
Up to 50% off (originally from $16) BUY NOW
Give your lingerie drawer an update without spending tons of cash. This lightly padded bralette is perfect for layering under breezy summer tops or wearing with pajamas when lounging at home. Multiple colors are available, so you'll definitely want to scoop up a few at this special price.
🔥 30% off with the code NEW2LUXPD17 for new members only (originally $129) BUY NOW
FYI: This is the actual curling iron they use BTS at Victoria's Secret fashion shows. Do we need to say anything else? This deal is unheard of, and we're signing up for Prime to get it before we can even finish this roundup! Hello, sexy waves and curls!
🔥 40% off for new members only (originally $27) BUY NOW
Sunscreen is so pricey, and it's the thing none of us should go without! Stock up on this stellar deal on this Neutrogena mist sunscreen. You're really getting a bang for your buck because this is SPF 70.
originally from $48 (up to 60% off) BUY NOW
Hit your fitspo goals while rocking these fashionable kicks from adidas. These lightweight sneakers look fresh AF and keep your feet feeling cool with their breathable air mesh upper. Kick up your fitness game and look good with a price low enough to not make you break a sweat.
$230 (originally $330) BUY NOW
If you're going to invest in any vacuum, look no further than the multifunctional Bissell vacuum that easily converts into a practical hand-vacuum in seconds. The ultra-light appliance only weighs about 5 pounds, and it has nimble swivel capabilities so you can clean behind those hard-to-reach places.
$80 (originally $109) BUY NOW
If your office is essentially your home away from home, you need to check out this brown leather padded office chair that oozes luxury. In addition to moving up and down, the chair also tilts back and forth, so you can personalize your posture for those long days at the office.
Up to 35% off (originally $25) BUY NOW
This all-over trimmer is a pretty pink shade, so you can still feel perky even when you're getting rid of unwanted (annoying!) body hairs. From your bikini to your pits, this little tool will be your new BFF for the times when your skin is showing!
$225 (originally $349) BUY NOW
Go green (while saving some green in your wallet, too!) with this eco-friendly, battery-powered mower with smart cut technology. The blade automatically speeds up or slows down, depending on the length and thickness of grass. The mower also features two batteries, so you always have a backup!
$179 (originally $300) BUY NOW
This memory foam mattress is not only insanely comfortable with its 3.5-inch high-density foam topper, but it's also refreshingly cool with its gel-infused memory foam. The stellar sleeper is infused with green tea extract and castor oil to naturally negate any odor or toxic bacteria. Your dream bed awaits!
$599 (originally $850) BUY NOW
Get lean and mean this beach season with this compact universal gym set. Don't be fooled by its small size: this total-body machine includes a wide range of exercise capabilities for all ages—from 8 to 80. The best part is that no assembly is required! The mini gym simply folds away for fast and convenient storage.
originally $25 (40-50% off) BUY NOW
Slim down without having to cut out your diet of beer and burgers with this Goodthreads slim-fit shirt. Rocking your button down in a slim-fit takes out the extra weight and will make any guy look svelte and stylish. Sport this cotton shirt in indigo for a lightweight alternative to a denim button-down for serious office casual-style goals.
30% off with the code NEW2LUXPD17 for new members only (originally $42) BUY NOW
Go golden with this discounted (but quality!) self-tanner by St. Tropez. This stuff will give you a legit glow for a special occasion or a special pair of short shorts!
$80 (originally $119) BUY NOW
Make your backyard a staycation paradise with this hammock bed by Vivere. No need for two trees—this hammock stands on its own with its space-saving steel construction.
$90 (originally $130) BUY NOW
This compact kitchen gadget does the job of a slow cooker, electric pressure cooker, rice cooker, steamer, yogurt maker, sauté pan, warming pot, and more—all in one sleek and easy-to-use appliance. The largest size currently available on the market, this 8-quart IP-DUO80 Instant Pot model is ideal for slow-cooking large cuts of meat—like pork belly, shoulder, or ribs—for use in savory tacos, nachos, or other party-sized portions.