ALO is a brand that needs no introduction. With its functional and on-trend collections, it's easy to see why the brand is beloved by fashion It Girls, wellness enthusiasts, and everyday yogis alike. Right now, the brand is having its annual 30%-off Black Friday sale, and believe me, you'll want to stop everything you're doing to shop this one. There are thousands of items to choose from that cover every activity—working out, skiing, brunching, lounging, you name it—all in a range of sophisticated colors and luxe fabrics. Keep reading to shop my top picks, from cozy cable knit sets to your new favorite puffer.
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Emma is an associate beauty editor of branded content. She’s a passionate writer who loves all things beauty, wellness, and personal growth. Before pursuing writing, she worked in influencer marketing at Gallery Media Group, which owns digital brand PureWow. She lives in New York City, where you can usually find her running to a Pilates class or sipping on a green juice in the park.
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