How the Tracksuit Became Chic

The long rise of an aughts relic.

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After the fall—when the tracksuit, Juicy or otherwise, became passé—comes its inevitable renaissance as the poster child of the good-taste-bad-taste paradox. Here, see the key pieces of evidence of its steady (re)ascent, from the runway to celebrities to glossy covers.

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1 Chloé

Our story begins in late 2015, when Clare Waight Keller showed this louche, luxe-ified version at Chloé. The fashion pack embraces the thought of comfort with open arms. 

2 Selena Gomez

A few months later, Selena Gomez gives a pop-star makeover to the schlubby American tourist uniform.

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3 Kendall Jenner

Then Kendall Jenner steps out wearing the same Chloé tracksuit from earlier.

4 Bella Hadid

While Bella Hadid chooses to pair the classic Adidas set with a bandeau and a hair flip. 

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5 Cara Delevingne and Margot Robbie

Twins @margotrobbie 👯 #whatababe

A photo posted by Cara Delevingne (@caradelevingne) on

While Margot Robbie and Cara Delevingne hit the press junket in matching satin "SKWAD" co-ords from Chaos, in honor of Robbie's Suicide Squad character. 

6 Hanne Gaby Odiele

😂😭💘 @binxwalton

A photo posted by Hanne Gaby Odiele (@hannegabysees) on

Soon after, model and street-style fixture HGO outfits her bridal party in authentic Juicy tracksuits—then wears the hoodie half during Milan Fashion Week. 

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7 Kim Kardashian on Wonderland Magazine

And that brings us to this divisive cover, featuring present-day Kim Kardashian (styled by Petra Collins) in the guise of early-aughts Kim Kardashian. So meta. So funny, now that an appropriate amount of time has passed

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