Bloomingdale’s Big Brown Bazaar Features All the Fall Trends Our Editors Are Shopping

The 50th anniversary of the Big Brown Bag is coming in hot.

(Image credit: Original Illustration by Joanna Bauer)

In the ever-evolving fashion world, there are very few pieces that have lasting power. However, there is one item that always, always stands the test of time: Bloomingdale’s iconic Big Brown Bag. The globally recognized brown bag, designed by Massimo Vignelli, was introduced as a means to transport the department store’s luxury sheets and has since become an icon in its own right. (I still have the canvas tote I used to carry around my college books.) To celebrate the bag’s 50th birthday, Bloomingdale’s has curated The Carousel @ Bloomingdale’s: The Big Brown Bazaar, which features exclusive products designed to celebrate the Big Brown Bag.

This season, I’m looking to add an assortment of trendy items and basics to my capsule wardrobe, so I took a little peek at what the Big Brown Bazaar had to offer. Ahead, you’ll find staples such as a Rails striped cardigan, anniversary designs in the form of Ralph Lauren’s iconic Polo Bear sweatshirt, and more. 

Humaa Hussain
Associate Shopping Editor

Humaa is the Associate Shopping Editor at Who What Wear and Marie Claire, covering fashion beauty and home under the Branded Content team. Before joining both titles, Humaa was Commerce Editor at British Vogue where she wrote all affiliate content to help build up on organic E-Commerce revenue. When she’s not trying to save the world one cashmere sweater at a time, on her off days you can find Humaa with her head buried in the most romantic of romance novels.