I Buy More Beauty Products on Amazon Prime Day Than Any Other—Every Item I'm Eyeing
Twenty-two editor-approved products.


Amazon Prime Day is here. This year, it falls on July 16 and 17 which means I only have two days to shop for thousands of on-sale skincare, makeup, and hair products. Since I'm allergic to paying full price for pretty much anything, this is a big deal. In fact, I'm not being dramatic when I say Prime Day is like my beauty-buying Olympics.
As such, I scour the site to find the best beauty items. I start early—weeks out—so my online shopping cart is stocked and I'm poised and ready to purchase. And because I refuse to gatekeep, I'm sharing my list with you. Ahead, see the 22 beauty products I'm planning on buying during Amazon Prime Day.
I use this vanilla lip mask or the brand's new Watermelon Pop ($24) version every night before I drift off to sleep. It literally smoothes, hydrates, and plumps my lips overnight (and it smells so good). Why wouldn't I restock on Prime Day?
I go through Nécessaire's Body Lotion like it's my job. I love how hydrating and lightweight it is—my skin basically drinks it up. Because the smaller squeeze tube just doesn't do it for me and my heavy moisturizing habits, I'm stocking up on this pump version. I'm excited to apply this peptide-rich formula all over my skin.
You'd be hard-pressed to find a beauty editor who doesn't have these vegan and cruelty-free self-tanning drops on their vanity. Add a couple of drops to your moisturizer, and your complexion will be sun-kissed no time. It's our little glowy-skin secret.
So many celebs use this product (and beauty editors too). It doesn't just detangle. It moisturizes, strengthens, and protects hair from heat and UV damage. My split ends have all but disappeared since I've been using it. So, yeah, I'm adding it to my cart.
This is technically a supplement, not a beauty product, but I'm including it anyway. That's because it helps me relax and get my beauty sleep, and we all know good sleep leads to better skin. Rich in l-theanine and magnesium, this berry-flavored powder can be mixed into a glass of water (or a mocktail) to encourage deep relaxation.
This article was originally published on Who What Wear.
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Kaitlyn McLintock is an Associate Beauty Editor at Who What Wear. Although she covers a wide range of topics across a variety of categories, she specializes in celebrity interviews and skincare and wellness content. Having lived in Los Angeles and Austin, Texas, she recently relocated back to her home state of Michigan where she works remotely. Prior to Who What Wear, she freelanced for a variety of industry-leading digital publications, including InStyle, The Zoe Report, Bustle, Hello Giggles, and Coveteur. Before that, she held a long-term internship and subsequent contributor position at Byrdie. When she's not writing, researching, or testing the latest and greatest beauty products, she's working her way through an ever-growing book collection, swimming in the Great Lakes, or spending time with family.