Forget coconut water. There's a new H2O in town. Well, kind of. Bamboo Water, or bottled water that's been given a surge of bamboo extract, is the newest water craze to hit the market.
Bamboo extract–a green substance that forms inside bamboo leaves—is taken from the plant and added to water (along with some cane sugar and citric acid) in hopes to promote sustainable "health and wellness."
According to Vincent Villanis, founder of Bamboo Beverages Limited, the drink harnesses the "neglected nutritional properties of bamboo leaves." Growing up in the Phillipines, Villanis was taught by a soldier how to survive in the jungle. "One of the coolest things I remember from that was how to identify a young bamboo plant, and create an opening on one of the culms and drink the water from inside the bamboo in order to hydrate and survive," Villanis told Beverage Daily.
He also mentioned that bamboo extract has antioxidant, antimicrobial, and anti-halitosis effects, but that he'll hold off on making any big health claims for now until he can prove them—which is his next goal.
Bamboo Beverages Limited—based in Canada—launched a Kickstarter which recently was canceled by Villanis, but don't count the production out just yet. Villanis is still working on development and hopes to have the product hit shelves in New York and Toronto to start. You can learn more on their website.
Stay In The Know
Marie Claire email subscribers get intel on fashion and beauty trends, hot-off-the-press celebrity news, and more. Sign up here.
Samantha Leal is the Deputy Editor at Well+Good, where she spends most of her day thinking of new ideas across platforms, bringing on new writers, overseeing the day-to-day of the website, and working with the awesome team to produce the best stories and packages. Before W+G, she was the Senior Web Editor for Marie Claire and the Deputy Editor for Latina.com, with bylines all over the internet. Graduating from the Medill School of Journalism at Northwestern University with a minor in African history, she’s written everything from travel guides to political op-eds to wine explainers (currently enrolled in the WSET program) to celebrity profiles. Find her online pretty much everywhere @samanthajoleal.
The 32 Funniest Actors (Who Aren't Actually Comedians)
But you'd never know it.
By Katherine J. Igoe
32 of the Most Iconic Hollywood Friendships
Some have been going strong for decades.
By Katherine J. Igoe
Behold: Ciara’s Golden Flecked Baby Bump
Now *that's* how you do maternity fashion with flair.
By India Roby
Senator Klobuchar: "Early Detection Saves Lives. It Saved Mine"
Senator and breast cancer survivor Amy Klobuchar is encouraging women not to put off preventative care any longer.
By Senator Amy Klobuchar
How Being a Plus-Size Nude Model Made Me Finally Love My Body
I'm plus size, but after I decided to pose nude for photos, I suddenly felt more body positive.
By Kelly Burch
I'm an Egg Donor. Why Was It So Difficult for Me to Tell People That?
Much like abortion, surrogacy, and IVF, becoming an egg donor was a reproductive choice that felt unfit for society’s standards of womanhood.
By Lauryn Chamberlain
The 20 Best Probiotics to Keep Your Gut in Check
Gut health = wealth.
By Julia Marzovilla
Simone Biles Is Out of the Team Final at the Tokyo Olympics
She withdrew from the event due to a medical issue, according to USA Gymnastics.
By Rachel Epstein
The Truth About Thigh Gaps
We're going to need you to stop right there.
By Kenny Thapoung
3 Women On What It’s Like Living With An “Invisible” Condition
Despite having no outward signs, they can be brutal on the body and the mind. Here’s how each woman deals with having illnesses others often don’t understand.
By Emily Shiffer
The High Price of Living With Chronic Pain
Three women open up about how their conditions impact their bodies—and their wallets.
By Alice Oglethorpe