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July 1, 2006

Would You Bare Your Body To Fight Skin Cancer?

That's us-the staff of Marie Claire-in Times Square, wearing next to nothing to raise awareness for a cause that concerns...you!

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Raising Awareness for Skin Cancer

Photo Credit: Andrew Hetherington/Andrew Hetherington

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Skin cancer is the second-most common cancer in women ages 20 to 29. One in five Americans will develop it in their lifetime. That means you're more likely to get this deadly disease than to get hit by a car, marry a millionaire, write a best seller-or have sex this week. That's why we paired up with the Skin Cancer Foundation for our "Wipe Out Skin Cancer" campaign. The deal? We'd donate $100 in the name of every Marie Claire staffer who arrived at the photo shoot in a swimsuit-and $200 for those who braved it in a bikini! We passed out 1000 packs of Shady Day wipe-on sunscreen to passersby, then we asked three women whose lives were touched by skin cancer to share their stories. Here, what you should know


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