The Best Watch Brands With Picks Under $200
Unique? Check. Won't break the bank? Check.


Shopping for a watch can be...intimidating. One must factor in price, size, style—and with a sea of options available, where do you start? If your Rolex dreams are unlikely to come true this year, why not look towards affordable watch brands that make great pieces at an attainable price point? Yes, landing a luxury timepiece is the dream, but as you fantasize about Cartier’s iconic Crash watch, the time only goes by slower. Think about it: Scoring a unique watch without spending more than $200? Sounds like a good deal to me.
While iconic watchmakers set the bar for excellence, smaller and up-and-coming brands are worth keeping an eye on—they're keeping their finger on the pulse of the industry by producing cutting-edge styles that won't break the bank. Check out these watches available from brands we're really getting behind.
Founded by sister-brother duo Shabeena and Amir Beeghani, BREDA had a rich history before becoming its own entity. This family-owned company was founded in 2009, but its roots date back to the '50s, when their grandfather began selling watches in India at a time where the market was bare.
I mean, have you ever seen a watch like this? Designed by the late Stewart Unger, this watch exudes individuality. Today, Unger's right-hand woman Stacey Hoover keeps the dream alive by expanding what was originally available in six colors to 25 unique combinations. The clear olive happens to be a favorite, but take a look at the other colors available—you won't be disappointed.
What I find most interesting about this watch: The message behind its design. It was created to remind you how important it is to live in the present. As the wearer looks at the glass that fades the past and future hours, they are called to remember that what matters most is the present moment.
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Imani Granger is an Accessories Assistant at Marie Claire, covering all things glitter and gold.