If we didn't know any better, we'd say there was something suspiciously magical going on with this color-changing hair dye. Check it out:
But like mood rings, Pravana's Vivid Moods Color, the first-ever heat-reactive hair dye, magically changes color based on temperature.
So you can change your color just by firing up the blowdryer, straightener, or curling iron—the dye also be activated by the outside temperate or even your own body heat.
The hair dye of your dreams is available in salons September 1.
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