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16 Beach Towels That Almost Look Too Pretty to Use

beach towels
Design by Morgan McMullen

Hi, yes, it's me—the girl who has been living in South Florida throughout the pandemic and will now be heading running to the beach at least once per week to make up for lost time. For those of you also planning to head to the beach safely this summer, make sure to bring an Instagram-approved beach towel like one of these picks, ahead. After all, did you really go to the beach if you didn't post a picture of yourself on the 'gram?

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Beach Towel
Brooklinen
$65.00

Tanning for hours (after applying sunscreen, of course) feels like a dream on this bright funky Brooklinen towel that's super soft and absorbent. 

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Sunnylife Luxe Beach Towel
SUNNYLIFE
$60.00

Manifest a beach day that ends in a gorgeous sunset by whipping out this velour towel from Sunnylife.

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Rainbow Cabana Beach Towel
Anthropologie
$58.00

Show your pride all summer long with this eco-friendly cotton rainbow pick.

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Indigo Sun Towel
Slowtide
$29.95

2005 or 2021? If you're too lazy to tie-dye your own towel, Slowtide has you covered. 

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Organic Woven Stripe Beach/Pool Towel
West Elm
$29.50

This organic West Elm towel screams, "I belong in the Hamptons!" 

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Warner Beach Towel
Courtesy
Missoni
$275.00

Expect to receive plenty of compliments on Missoni's bestselling Warner beach towel that brings all of the retro vibes. 

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Zodiac Cancer Sign Towel
Society6
$20.99

The Cancers in your life absolutely need this gorgeous towel from artist Tabitha Brown of The Pairabirds, equipped with the sign's crab symbol and a vase on top of books that signals where they really want to be: home.

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Duo Striped Warm Beach Towel
Sun Squad
$10.00

For a pretty and affordable option, shop this striped towel from Target that feels instantly calming upon first glance.  

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Tiger Cotton Beach Towel
Jonathan Adler
$90.00

Towel or fancy rug that belongs in your living room? Either way, it was made for the 'gram. 

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Toni Morrison Towel
Society6
$20.99

What's more meta than reading Beloved at the beach while sitting on a Toni Morrison towel?

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Capri Fouta Beach Towel
Serena & Lily
$58.00

Feel like you're on a staycation thanks to Serena & Lily's pastel Capri beach towel, designed with dainty fringe detailing on both ends. 

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Sunnylife x Absolut Elyx Towel
Sunnylife x Absolut Elyx
$59.00

Get the party started with this Sunnylife x Absolut Elyx cotton towel that can basically double as a thick blanket. 

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Sunlight Towel
Society6
$20.99

Artist Tabitha Brown of The Pairabirds' work is too good not to include another towel of hers. This pick is channeling the love and light we could all use right now. 

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School Uniform Rugby Stripe Beach Towel
Lands' End
$29.95

Head to Martha's Vineyard with this customizable rugby stripe towel from Lands' End. 

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T-Tile Terry Beach Towel
Tory Burch
$128.00

Luxury lovers will appreciate Tory Burch's oversized, super-absorbent, reversible towel perfected with fringe on both ends. It's also available in navy, green, light blue, yellow, and pink. 

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Sunny Stripe Beach Towel
Snowe Home
$42.50

Go back to the basics with this lightweight black-and-white striped towel from Snowe that's apparently "wider than a twin bed." It would make for an ideal beach blanket to doze off on—just don't forget your sunscreen!

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