Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Style At Large
  • More
    • Politics
    • Career & Money
    • Health & Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food & Cocktails
    • About Us
    • Subscribe
    • Sex & Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes & Gardens

    Delivered Daily

    Homes & Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • The Stan Smith Revival
    • New Books
    • Postpartum Texts
    • Life In Plastic
    • Blurred Blush
    1. Sex love

    My Sugar Daddy Helped Me Build My Business

    For Lisa Hoehn, it wasn't just about money or sex. It was about taking advantage of a rare opportunity.

    By Lisa Hoehn
    Published 25 August 2016 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    I arrived in the quaint little hotel in Florence, Italy, fresh off of three trains, a plane, and a taxi—which is to say, not very fresh at all. I was wearing leggings with an oversize gray T-shirt that read yaaaassss!!! down the front, and had my 50-gallon backpacker's pack strapped around my waist and chest. Let's not even talk about my hair.

    It didn't matter, though, as I walked into the room that David* had gotten us for the weekend. "It's not the Ritz," he had warned me via text, "but it's got character." He was right—the bathtub had feet (my favorite), the wallpaper was almost not creepy, and the big mirror with the heavy golden frame hung directly in front of the king-size bed that was actually two twins strapped together. But I barely had time to look around before he smiled, unhooked my backpack, and scooped me into a kiss. "You look beautiful."

    Leg, Hand, Flooring, Floor, Black hair, Wood flooring, Laminate flooring, Foot, Ankle, Barefoot,

    (Image credit: Getty Images)

    "Bullshit," I retorted, laughing and pushing him off before he scooped me up again, "but this room is perfect."

    Latest Videos FromMarie Claire
    Watch full video here:

    Once the mandatory cuteness and "How was your flight?" (that he had paid for, of course) was over, he asked me how much my cab cost. "20 euros," I told him as he reached for his wallet. He handed me 2,000.

    I'm used to getting cab money from David—it's been nearly two years that we've been seeing each other. He never lets me leave a date without making sure I'm safely taken care of in a yellow cab, because he's a gentleman, and I never let him see me jump out 10 blocks later to take the subway so that I can get a pedicure with the cash instead, because I'm a lady. Even though David's net worth is in the millions, when we first started seeing each other, I felt weird about taking cab fare for a ride home—which is especially weird considering the way we met: seekingarrangement.com.

    You may like
    • A photo of Nikki Ogunnaike with an inset photo of Tefi Pessoa and text reading Money. Power. Style. Nice Talk with Nikki Ogunnaike Tefi Pessoa Went From an Annual Salary of $21,000 to $200,000 After Her First Audition
    • image of Kira Jackson with two images of shoes on either side I Sold Everything in My Closet and Hired a Stylist—We Picked Out These Pieces for My Rebrand
    • A photo of Nikki Ogunnaike with an inset photo of Lindsay Hubbard and text reading Money. Power. Style. Nice Talk with Nikki Ogunnaike Where Lindsay Hubbard's Famous Confidence Really Comes From

    I first heard about the site, which pairs sugar daddies (and mommas) with sugar babies, three years ago. I was 25 and struggling to find freelance work after two entry-level media jobs in New York City had abused my time, sapped my creative energy, and—perhaps most important—neglected my bank account. And I felt equally beat up in my love life, with a long-distance, in-the-midst-of-law-school boyfriend who declared himself too busy for a commitment while simultaneously dating me and another woman. The idea of a truly transparent relationship that lacked emotional commitment sounded like a welcome relief, a rebound at its finest.

    "The idea of a truly transparent relationship that lacked emotional commitment sounded like a welcome relief, a rebound at its finest."

    I knew the site was used to set up "mutually beneficial" relationships, as its tagline states, but it became immediately clear that it wasn't an escort service. Most of the sponsors (as daddies and mommas are called) seemed to want more than a sexual encounter ("I'm looking for a real, ongoing connection," is a phrase that appeared repeatedly). So I cautiously created a profile, choosing a photo of myself stand-up paddleboarding in a bikini. It was far enough away to obscure my face but also showed that I took care of myself. In the box that asked what I was looking for, I wrote: "Negotiable."

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    The first date I set up through the site was a bust. The guy was rude and had Jimmy Neutron hair that added three inches to his miniature frame. I met the next man at the Plaza, where I felt like I'd had a nice conversation with my grandpa, given that this guy was at least 10 years older than his stated age. Number three took me to a speakeasy, which was wonderful until he ruined it by telling me the disgusting things he would do to me in a nearby hotel where he assumed I'd meet him shortly. (For the record, sex isn't a given—just as it wouldn't be for a Tinder meet-up. And I've learned from fellow sugar babies that some relationships never get sexual, instead ending up like mentorships or familial pairings.)

    Finger, Money, Cash, Currency, Paper product, Paper, Banknote, Saving, Money handling, Thumb,

    (Image credit: Getty Images)

    But even though I had been dating duds, it occurred to me that most sponsors on the site had their shit together. Almost all of the people I met were successful in their own right—CEOs, real-estate moguls, bankers, lawyers. Many were self-made millionaires: smart, busy people I could learn from. I needed to take advantage of the access.

    Since my release from the media world, I had started a writing business, and my double major in art history and English left me ill-prepared to deal with the noncreative aspects of running my own company. If I couldn't find someone I liked to lavish me with cash or gifts, maybe I could use the site to meet these moguls, tap their brains, and learn to build my own business so I could eventually treat myself. With that in mind, I added a new line to the What I'm Looking For section of my profile: "Business acumen and a willingness to teach is a plus."

    What to read next
    • life in plastic next to a barbie face I Spent My Life Savings on a Facelift—It Was the Best Investment In Myself I Ever Made
    • Harry Jowsey wears a tuxedo shirt while speaking with a woman in a wedding veil, in a still from the 'Let's Marry Harry' finale. We No Longer Think Marriage Is a "Prize." Why Do Netflix Dating Shows?
    • director salli richardson whitfield wears a lime green dress and poses smiling with her hand on her hip opposite a photo of directors chair on the set of the gilded age I Changed Careers in My Late 40s. Then I Made Hollywood History

    That's when I met David. Tall and broad, he's in his 40s and the only sign of age on his face are smile lines around his eyes. He's a busy venture capitalist, and we happened to meet the night that my business was hit with some major press. Barely knowing me, he swooped in and helped me figure out how to streamline my operation to keep track of new customers—and he's continued to swoop in when I've had questions ever since.

    Sugar baby lore would have you believe that whipping out a checkbook is how David helps me through professional ups and downs—and that I eagerly take his money—but I've never let him invest in my company. Instead, he's been there to field questions, celebrate my accomplishments, and share in my successes and failures each step of the way. And his generosity (he's offered me money to pay rent and bills, though I've yet to take him up on it) is like a constant safety net, giving me the courage and mental energy to focus on building my business. When David says he's proud of what I've built, I can tell he's also proud that he helped me do it.

    "He swooped in and helped me figure out how to streamline my operation to keep track of new customers—and he's continued to swoop in when I've had questions ever since."

    Of course, there are other reasons I like being with him. Our first kiss, on date number two, gave me the legs-like-Jell-O feeling. Still, we waited another three dates to get intimate. I think the premise of meeting on the site made us both want to wait to get it right—to make sure we genuinely had a connection before being distracted by extravagant evenings together and (what turned out to be) fantastic sex.

    These days, we see each other once or twice a month and communicate slightly more often. We're not exclusive, but there's no jealousy or resentment: We both get to maintain our independence with the knowledge that someone has our back—and that a great date and warm body is a text away.

    And I know what you're thinking: Yes, this is the man who flew me to Florence and handed me more cash than I'd ever seen. And, yes, he's taken me on a shopping spree or two and gifted me the occasional antique. But he's also introduced me to lawyers and accountants, read through contracts that look like gibberish, and advised me on my next career steps. And I'm not ashamed to be on the receiving end of that.

    Eventually, I want to settle down with someone closer to my own age who has the time and energy to see me on a regular basis. I even have an OkCupid date coming up this week, where we'll probably go dutch on a couple rounds of beer. But for now, I'm content. I'm in a relationship with David where we both give what we can afford—and if he's taught me anything about business, it's that what we have is pretty much the definition of a well-negotiated deal.

    *Name changed

    This article appears in the September issue of Marie Claire, on newsstands now.

    Lisa Hoehn
    Read more
    life in plastic next to a barbie face
    Skincare I Spent My Life Savings on a Facelift—It Was the Best Investment In Myself I Ever Made “The removal of excess skin feels like it was the removal of trauma.”
    By Samantha Holender
    director salli richardson whitfield wears a lime green dress and poses smiling with her hand on her hip opposite a photo of directors chair on the set of the gilded age
    TV shows I Changed Careers in My Late 40s. Then I Made Hollywood History "I trusted my instincts. I trusted my vision. I trusted myself," writes Salli Richardson-Whitfield.
    By Salli Richardson-Whitfield
     
     
    Harry Jowsey wears a tuxedo shirt while speaking with a woman in a wedding veil, in a still from the 'Let's Marry Harry' finale.
    TV shows We No Longer Think Marriage Is a "Prize." Why Do Netflix Dating Shows? The streamer has reached a new frontier of preying on women’s desire for partnership.
    By Quinci LeGardye
    an image of author and chef carla lalli eating a plate of pasta opposite the cover of her cookbook food is a feeling with an image of hands cutting fruit over a backdrop of chefs in a kitchen
    Books To Be Taken Seriously As a Line Cook, I Had to Shed My Femininity "I wanted to transcend 'not bad for a girl,'" writes chef Carla Lalli in an exclusive excerpt of 'Food is a Feeling.'
    By Carla Lalli
     
     
    Latest in Sex love
    Two women covered in blood (Gillian Anderson as Billy and Hannah Einbinder as Kris) stand closely together in a convenience store aisle, with their intertwined hands on a cart. A still from Jane Schoenbrun's 'Teenage Sex and Death at Camp Miasma' (2026).
    Movies Everyone Has Thoughts About Gen Z and Sex. 'Teenage Sex and Death at Camp Miasma' Gets It Right
    Princess Diana wears a shimmering blue mini dress and carries a matching blue silk clutch bag
    Royals How Diana Navigated Being a "Newly Divorced Princess"
     
     
    Queen Camilla wears off-white and pale green on her wedding day, including a white hat, to marry King Charles in 2005
    Royals Why Queen Camilla "Felt a Little Broken" on Her Wedding Day
    Taylor Swift and Travis Kelce are married at Madison Square Garden and a sign announces their nuptials outside
    Celebrity What Taylor Swift and Travis Kelce Said in Their Wedding Vows
     
     
    Latest in News
    Princess Anne wearing a black coat and brooch
    Royals Princess Anne Brings Back a Nearly 60-Year-Old Brooch For King Harald's Funeral
    Crown Princess Ingrid Alexandra wearing black and a veil at King Harald's funeral
    Royals Norwegian Royals Choose Gems That Speak "The Language of Royal Mourning"
     
     
    Marius Borg Hoiby wearing a suit at King Harald's funeral
    Royals Marius Borg Høiby Leaves House Arrest for King Harald's Funeral
    Selena Gomez styled a double-leather look from Khaite for one of her first Fall 2026 outfits
    Celebrity Style Selena Gomez's Favorite Double-Leather Outfit Formula Returns in Time For Fall
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.