Are the days of getting a good old-fashioned trim numbered? It seems that way given that the Internet is hellbent on turning every technique upside down...literally. In a new viral video, a German salon is defying both gravity and logic. And suffice it to say: Vidal Sassoon may or may not be rolling in his grave right now...
In the 'lapsed Instagram clip, a hairstylist at M&M FRISEURE salon bucks all tradition by separating the client's wet, shoulder-length hair into four different ponytailed sections, then, using some sort of gel or wax, makes the hair stand straight up so that she can trim the ends in midair.
A post shared by MM The Twins (@mmfriseure)
A photo posted by on
While the results appear to be totally sound, the lengths the stylist went to to achieve the haircut strike us as a gawk-at-this social play versus a cutting-edge (yes, pun intended) method.
That being said, the video has already racked up MILLIONS of views—but we can't hate the player or the game because the whole hair-standing-on end thing, while 100% ridiculously unnecessary, is pretty harmless and kind of of amazing to watch in action, no?
Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
Stay In The Know
Marie Claire email subscribers get intel on fashion and beauty trends, hot-off-the-press celebrity news, and more. Sign up here.
Lauren is the former beauty editor at Marie Claire. She love to while away the hours at coffee shops, hunt for vintage clothes, and bask in the rough-and-tumble beauty of NYC. She firmly believes that solitude can be a luxury if you’ve got the right soundtrack—that being the Rolling Stones, of course.
-
‘Euphoria’ Star Storm Reid Is “Disappointed” But “Not Surprised” That Season Three’s Filming Has Been Delayed
“I would hope the viewers, the audience will be able to finish the show.”
By Rachel Burchfield Published
-
Dara Huang—Who Shares Son Wolfie with Princess Beatrice’s Husband Edoardo Mapelli Mozzi—Opens Up About Co-Parenting with the Royal
When Beatrice and Edo married in 2020, she became not just a wife, but a stepmother, too.
By Rachel Burchfield Published
-
Zendaya's Tenniscore Agenda Just Got Shoppable
The actress's sporty maxi dress and off-duty skirt are instant "Add to Cart" material.
By India Roby Published
-
The 32 Best Hair Growth Shampoos of 2024, According to Experts
Rapunzel hair, coming right up.
By Gabrielle Ulubay Published
-
Why Your Hair Still Feels Greasy After You Wash It, According to a Hairstylist
Say it with me: Grease, be gone!
By Gabrielle Ulubay Published
-
The 16 Best Shampoos And Conditioners For Dry Hair
Bid brittle goodbye.
By Gabrielle Ulubay Published
-
The 20 Best Hair Masks for Damaged Hair, According to Experts and Editors
Healthy strands, here we come!
By Gabrielle Ulubay Last updated
-
The 15 Best Shampoos For Natural Hair, According to Editors and Experts
Keep those curls hydrated.
By Gabrielle Ulubay Published
-
The 13 Biggest Hair Trends for 2023, According to Hairstylists
Think: Balayage, but better.
By Samantha Holender Last updated
-
How Often You Should Wash Your Hair, According To Experts
Keep it fresh, my friends.
By Gabrielle Ulubay Published
-
Worth It: Oribe Italian Resin Medium Round Brush
I didn’t think it was possible to love a hair brush this much.
By Samantha Holender Published