
This week, women began updating their Facebook statuses by sharing where they liked to put their handbags, as in, "I like it on the floor." It wasn't the first time a viral meme had women around the world posting private information – on January 7th of this year women posted the colors of their bras. Although the origins of the viral trends were never revealed, the women swore it was all in the name of breast cancer awareness. October is Breast Cancer Awareness Month, and sharing where you "like it on" is supposed to make people think.
There's just one issue: The organizations that support breast cancer research and awareness have nothing to do with the guerilla campaigns, and despite the outpouring of advocates and an increase in Facebook fans, they have seen little in the way monetary donations or useful information. "We haven't seen any awareness or educational follow up associated with this viral campaign," says Karen Young Levi, a spokesperson for breastcancer.org (opens in new tab), noting that the posts do not "address specific breast cancer issues, like screening and risk reduction." Advocates for a cure suggest that before joining the viral cause, include a link to a site like komen.org (opens in new tab) (Susan G. Komen for the Cure), breastcancer.org or nbcam.org (National Breast Cancer Awareness Month). Better yet, donate a dollar per post. That's a viral campaign with impact.
-
Lizzo "Hard-Launched" Boyfriend Myke Wright on Instagram Pre-Grammys
Why! Are! They! So cute!
By Iris Goldsztajn
-
Bow Down to Beyoncé, Queen of the Grammys
Queen Bey is now the most decorated artist in Grammy history.
By Brooke Knappenberger
-
Taylor Swift Channeled Midnight Rain at the 2023 Grammys
The pop star knows how to make the red carpet *shimmer*.
By Brooke Knappenberger
-
The 56 Best Musical Movies of All Time: Iconic Movie Musicals
All the dance numbers! All the show tunes!
By Amanda Mitchell
-
'Ginny & Georgia' Season 2: Everything We Know
Netflix owes us answers after that ending.
By Zoe Guy
-
29 Nude Movies With Porn-Level Nudity
All the nudity of porn, but with the plot and storylines of mainstream film.
By Kayleigh Roberts
-
The Cast of 'The Crown' Season 5: Your Guide
The Mountbatten-Windsors have been recast—again.
By Andrea Park
-
Who Is Hasnat Khan, Princess Diana’s Boyfriend on Season 5 of ‘The Crown’?
Di’s friends have said she referred to the doctor as “the love of her life.”
By Andrea Park
-
Who Is Penelope "Penny" Knatchbull?
She and Prince Philip strike up an unlikely friendship throughout the fifth season of 'The Crown.'
By Andrea Park
-
'The Crown' Season 5: Everything We Know
The bombshell fifth season just dropped on Netflix.
By Andrea Park
-
90 Halloween Costume Ideas Inspired By Movies and TV Shows
Most of these Halloween costumes double as stylish additions to your closet.
By Brooke Knappenberger