I'm Using Amazon Prime Day to Create the Rich-Looking Closet Of My Dreams

The annual sale is basically a cheat code.

woman in white wearing prada bag
(Image credit: Shutterstock)

As someone with a career in fashion, I'm constantly fielding questions about where to invest when it comes to clothing. My answer is always the same: start with the basics. The older I get, the less interested I become in buying pieces that only work for one occasion. I've found that the items I reach for most are the staples that do the heavy lifting, regardless of the season. Once you have your go-tos, you're golden—but finding them can be tricky, and finding them at a reasonable price can be even harder.

That's exactly why Prime Day, running Tuesday, June 23 through Thursday, June 26, feels like such a good excuse to refresh the foundation of your wardrobe. I spent hours parsing through the sale to find the polished basics that are actually worth buying.

Bailey Burke
Contributing Editor, Fashion

Bailey Burke is a New York–based contributing fashion editor to Marie Claire and Who What Wear, where she works on the Creator & Community team overseeing influencer and branded content programs across both publications. It is a role that keeps her deeply plugged into the fashion and creator landscape—and has given her a keen eye for the dernier cri. Once (accurately) labeled a shopaholic, she now considers it market research.

A Chicago native who spent three years in Los Angeles before landing in New York City, Bailey's style is a direct product of everywhere she has lived. Outside of work, you'll find her planning her next trip, trying new restaurants, attending concerts, or convincing herself she needs just oneeee more thing in her cart. Follow her on Instagram at @baileyyburke.