Goop's 2018 Gift Guide Included an Entire Village in Spain
Gwyneth Paltrow's lifestyle brand, Goop, included a $170,000 Spanish village in its 2018 holiday gift guide. Interested buyers: here's what it comes with.


You gotta admire Goop, a brand that knows exactly who its audience is. Case in point: The $170,000 Spanish village tucked into Goop's 2018 gift guide, which, yes, is actually for sale (you bet I checked). "For when it takes a village," reads the tagline, which is generally an expression used to mean a collection of family and friends, not homes and farms and an actual river you'd purchased, but okay.
Given, the village is included as part of Goop's "Ridiculous but Awesome" guide to gift-buying this holiday season. But...an $800 incense burner and a $7,700 surfboard (I'm not making that up, I swear) are still in a different league from, well, a village in Europe. That said: If you consider rising house prices in the States, an entire village in a warm climate for $170,000 feels like almost...well, I'm not going to say a bargain, but certainly something that would be easier to explain to your financial advisor than a $6,000 hot air balloon trip (again, still not making it up).
So, if you're tempted, here's what you'd find included in your Friday purchase of a village, according to the Spanish real estate website linked to in Goop's guide:
- Water, electricity, and sewage services, already connected!
- Decent cell phone coverage, so you can Instagram your new village.
- A bread oven.
- At least three houses, not including the warehouse.
- A roof that doesn't need replacing (I'm quoting).
- Another bread oven!
- Some trees.
(I don't know about you, but they had me at "bread oven.")
If you're not really in the market for a village, that's fine, too. This banana lamp is also on the list, and it's just $340! Oh, and don't forget to get a Goop promo code, while you're at it!
A fun touch: It has a name, too. Louie. (Louie's brother and sister lamps are called Huey and Dewey, like the cartoons, if you wondered.)
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Jenny is the Digital Director at Marie Claire. A graduate of Leeds University, and a native of London, she moved to New York in 2012 to attend the Columbia University Graduate School of Journalism. She was the first intern at Bustle when it launched in 2013 and spent five years building out its news and politics department. In 2018 she joined Marie Claire, where she held the roles of Deputy Digital Editor and Director of Content Strategy before becoming Digital Director. Working closely with Marie Claire's exceptional editorial, audience, commercial, and e-commerce teams, Jenny oversees the brand's digital arm, with an emphasis on driving readership. When she isn't editing or knee-deep in Google Analytics, you can find Jenny writing about television, celebrities, her lifelong hate of umbrellas, or (most likely) her dog, Captain. In her spare time, she writes fiction: her first novel, the thriller EVERYONE WHO CAN FORGIVE ME IS DEAD, was published with Minotaur Books (UK) and Little, Brown (US) in February 2024 and became a USA Today bestseller. She has also written extensively about developmental coordination disorder, or dyspraxia, which she was diagnosed with when she was nine.
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