I'm a Beauty Editor—18 Under-$100 Skincare and Makeup Finds That *Actually* Impress Me

Psst: They're all on sale.

Nordstrom Under-$100 Skincare and Makeup
(Image credit: Nordstrom)

I'm not going to lie, it takes a lot to impress me. I have high standards for the makeup and skincare products I reach for on a daily basis. This might lead you to believe that my collection consists of a $1000 gold-infused moisturizer or $300 caviar-spiked foundation, but I actually just restocked all my favorites at Nordstrom for under $100 each. From a highlighter-moisturizer hybrid to multitasking blushes, these on-sale, under-$100 products will give you maximum results with minimal effort.

I wouldn't blame you if you just kept scrolling to shop my favorites, but if you're not sure where to start, try out Nordstrom's in-store beauty services. The retailer's experts can help you with everything from finding the right moisturizer for your skin type to the most flattering lipstick shade for your color season, allowing you to curate a completely personalized routine. And if you're the kind of person who loves online shopping (ahem, me), check out Nordstrom Beauty's social media for expert-backed beauty tips and save-worthy tutorials you can re-create from your own vanity. Without further ado, shop my top product recommendations below.

Associate Beauty Editor, Branded Content

Emma is an associate beauty editor of branded content. She’s a passionate writer who loves all things beauty, wellness, and personal growth. Before pursuing writing, she worked in influencer marketing at Gallery Media Group, which owns digital brand PureWow. She lives in New York City, where you can usually find her running to a Pilates class or sipping on a green juice in the park.