Jessica Alba Resigns from Her Leadership Role at The Honest Company, Saying “There Would Never Have Been an Easy Time to Make This Decision”

Alba is stepping down to pursue “new projects and passions.”

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Jessica Alba
(Image credit: Getty Images)

Twelve years after its formation in 2012, The Honest Company co-founder Jessica Alba is stepping down from a leadership role at the company, Alba announced on Instagram. Her most recent role had been serving the company—which sells baby, skincare, bath, and beauty products—in the role of chief creative officer.

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“It is with a grateful heart that, 12 years after founding The Honest Company, I am stepping down from my leadership role as Chief Creative Officer,” she wrote. “However, I will continue to provide strategic advice through my role on the board. While there would never have been an easy time to make this decision, I know we have a leadership team in place with Carla Vernón at the helm to advance our founding vision and strengthen Honest’s legacy as an industry changemaker.”

Jessica Alba

Alba co-founded The Honest Company after developing an allergic reaction to laundry detergent she used to wash baby clothes.

(Image credit: Getty Images)

The company went public in May 2021, and in her Instagram post, Alba wrote that building the business has been a “true labor of love”: “From the first concept book I pitched to my friends in Mommy and Me class, to ringing the bell at Nasdaq with my family by my side—this journey has been the ride of a lifetime, one that only existed in my wildest dreams,” she wrote. She added that she is “forever grateful,” and concluded her post by writing “Thank you for showing me that a girl with an unconventional path in business could help lead a movement for good.”

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Jessica Alba

The Honest Company went public in 2021 after its formation in 2012.

(Image credit: Getty Images)

Jessica Alba and Cash Warren

Alba and her husband, Cash Warren, at the 2024 "Vanity Fair" Oscars afterparty.

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USA Today reports that Alba is stepping down to “shift her creative energy to new endeavors,” with E! News adding that Alba will redirect her focus to “new projects and passions.” The origins of the company stem from when Alba experienced an allergic reaction to laundry detergent she used to wash baby clothes. (Alba and her husband, Cash Warren, are parents to three kids.) The Honest Company bills itself as “a personal care company dedicated to creating clean- and sustainably-designed products,” and when it went public in 2021, it had an estimated value of $2 billion, according to Reuters.

Jessica Alba

Alba said she was stepping down to pursue other passion projects.

(Image credit: Getty Images)
Rachel Burchfield
Rachel Burchfield
Senior Celebrity and Royals Editor

Rachel Burchfield is a writer, editor, and podcaster whose primary interests are fashion and beauty, society and culture, and, most especially, the British Royal Family and other royal families around the world. She serves as Marie Claire’s Senior Celebrity and Royals Editor and has also contributed to publications like Allure, Cosmopolitan, Elle, Glamour, Harper’s Bazaar, InStyle, People, Vanity Fair, Vogue, and W, among others. Before taking on her current role with Marie Claire, Rachel served as its Weekend Editor and later Royals Editor. She is the cohost of Podcast Royal, a show that was named a top five royal podcast by The New York Times. A voracious reader and lover of books, Rachel also hosts I’d Rather Be Reading, which spotlights the best current nonfiction books hitting the market and interviews the authors of them. Rachel frequently appears as a media commentator, and she or her work has appeared on outlets like NBC’s Today Show, ABC’s Good Morning America, CNN, and more.