Instagram is rolling out yet another new feature. Now, the Explore page is changing with the introduction of topic channels for videos.
Instagram's latest update will add "Picked for You" to the Explore page and, as the name suggests, this new feature will make your feed even more expertly curated for you. "Picked for You" will lead you to a constantly changing group of videos based on your interests and preferences. Here's a look at what the new Explore page now looks like for users in the United States:
From "makeup tutorials" if you're a beauty junkie to "hair braiding" if Insta is your go to for #HairGoals, there will be a topic channel no matter your interests. In the past six months, the time people have spent watching video on Instagram has increased 150 percent, according to a company blog post. As video expands, topic channels are a way to find more of the videos you actually want to watch.
Instagram seems to be on a reinvention kick, changing the way your feed loads and finally allowing users to upload minute long videos in recent months. And that may be because they're trying to keep up with the competition. Vine now allows users to upload videos up to 140 seconds long, abandoning the longtime six-second clips routine. And, Tumblr also announced a major change this week by introducing live streaming.
With this latest update, Instagram wants to keep users constantly watching videos within their app. And with personalized feeds like this, that seems pretty achievable.
Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
-
Princess Kate's Brother James Middleton Says the Late Queen Elizabeth Filled a "Granny-Sized Void" in His Life"It still feels surreal, the fact that I was there with the Queen: I look back on it with amazement."
-
Law Roach Equates Picking a Favorite Zendaya Look to "Calling Out Your Favorite Child"It's like Sophie's choice!
-
Friend Says Prince Harry is "Pretty Damn Normal, All Things Considered"“I’ve heard a lot of fairly negative things said about him, character assassinations that bear no resemblance to the man I’ve come to count as a friend."
-
48 Last-Minute Father's Day Gifts to Scoop UpHe'll never even know you left it until now.
-
So, Are Emma and Micah From 'Selling Sunset' Together Now?The property developer and the 'Selling Sunset' newbie hit it off in the show's fifth season.
-
Aly Raisman on Body Positivity and Detoxing From Social MediaThe athlete opens up about overcoming insecurities and creating safe spaces on the internet.
-
16 Gifts Any Music Lover Will Be Obsessed WithAirPods beanies? Say less.
-
The 17 Best Dating Sites and AppsIt's time to meet your match.
-
Zoe Kravitz Clapped Back at Commenter Who Criticized Her Met Gala Dress“It’s just a body. We all got em.”
-
This Pet Food Dispenser Is a Game-Changer for My PetThe futuristic-looking Petlibro Granary makes me feel so much less guilty being away from my dog.
-
Are Emily and Cam From 'Too Hot to Handle' Still Together?The couple finally revealed whether they're still making it work.
