Fashion Week Favorite: WISB (Way It Should Be)
Check out looks from the very green debut of Haitian designer Hassan Pierre.
With his debut women's wear line WISB, Haitian designer Hassan Pierre aims to merge style with environmental and social responsibility. However, this is easier said than done. After all, take a look at all the fledgling brands creating crunchy, hippy-dippy clothes better suited for a college student in Vermont than a working girl in NYC. Luckily for us, Pierre has achieved his goal. His clothing is contemporary and fun, with textiles and patterns that are on trend and flattering. Oh, and did I mention that this 20-something already has a celeb fanbase including Veronica Webb, Hilary Rhoda, and Hannah Bronfman? I'd say WISB is definitely the way fashion should be.
Each piece from WISB is made of the finest organic materials, such as silk, bamboo, and organic cotton. And the clothing is green from start to finish! Even the hang tags are made of seeded paper and soy ink so when they are put into the ground, they sprout plants.
For WISB's lookbook, Pierre hired model Mari Malek, a Sudanese refugee who has an incredible organization, the Southern Sudan Initiatives, that helps Sudanese women escape to a better life. Coincidentally, she also modeled for Organic by John Patrick's SS12 presentation.
Stay In The Know
Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.
-
Lila Moss Goes Braless in Baggy Denim and a Safety-Pinned T-Shirt
The model picked up lunch with a friend in a slouchy, laid-back look.
By Hanna Lustig Published
-
During His Royal Tour in Australia, King Charles Reveals One Way He Won't Be Following in Prince Harry's Footsteps
"If I was a younger man."
By Kristin Contino Published
-
'Woman of the Hour' Adapts a Shocking True Crime Case About a Murderer on a Dating Show—Here Is What Really Happened
You'll be surprised by what's fact and what's fiction in the new Netflix movie directed by Anna Kendrick.
By Sadie Bell Published
-
Fashion Girls Are Using Sheer Knee-High Socks to Level Up Their Looks
The perfect balance between not too bare and not too boring.
By Emma Childs Published
-
'80s-Era Leather Bomber Jackets Are Making a Swift Comeback
The trend took off during Fashion Month but has legs to last through winter and spring.
By Emma Childs Published
-
Torishéju Dumi Is the New Name To Know From Paris Fashion Week
She debuted last year with Naomi Campbell and designed Zendaya's 'Dune' red-carpet look—now, the industry darling is gearing up for her second show.
By Emma Childs Published
-
The Windbreaker Trend's Spring 2025 Comeback Is Taking Fashion By Storm
Designers want to blow you away.
By Halie LeSavage Last updated
-
6 Charli XCX Concert Outfit Ideas, According to Bona Fide Brats
There's no rulebook, but Marie Claire editors have a few ideas.
By Emma Childs Published
-
The Preppy English Country Style Trend Has Been Co-Opted by City Slickers
In tartan and barn jackets, Paris show-goers look ready to ride.
By Emma Childs Published
-
Rachel Scott’s Diotima Spring Collection Actually Has a Point-Of-View
The designer delivers spring '25 laced with symbolism and authenticity.
By Lauren Tappan Published
-
Madonna and Lots of Drama: Luar’s Spring 2025 Runway Was a Study in Showmanship
Designer Raul Lopez knows this was a show everyone will be talking about for seasons to come.
By Emma Childs Published