Sean "Diddy" Combs Beauty Routine

Sean "Diddy" Combs — the most polished guy on the front row — hands over his fashion-week survival.

LOUIS VUITTON Bequia bag: "Got to give it up for the L.V. Their stuff is tight. These bags are stylish yet masculine — like me."

FIJI water: "It tastes so pure and keeps me hydrated when I'm running around."

SEAN JOHN classic navigators: "It's all about style — and these shades add instant swagger."

UNFORGIVABLE by Sean John eau de toilette: "My scent is a part of me; it's what's left behind when I exit the room. I never leave home without smelling right."

PROACTIV skincare: "I'm always in the spotlight, so I can't be walking around with acne. This keeps my skin in check."

FRESH Sugar Lemon body lotion: "This lotion exfoliates my skin like nothing else." PLANTRONICS Bluetooth headset: "I only have two hands. This device keeps them free to get the bigger things done."

LUXURY SPA Ginger Prosperity air freshener: "These keep any hotel room smelling a little bit like home, no matter where in the world I am."

IPOD

Touch: "Music keeps my creative energy flowing."

XOTICS Skin Therapy aftershave: "This provides the moisture I need to keep my shaves looking right."