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    Ariel Wilson

    Ariel Wilson

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    Beauty Writer

    Ariel Wilson is the Beauty Writer at Marie Claire. Previously the associate beauty editor at PS, she also has bylines in InStyle, Forbes Vetted, Women's Health, and more.

    Shaped by her experience in research, social sciences, and the non-profit sector, Ariel enjoys looking at beauty from a sociocultural lens, looking to avenues like politics, culture, and the arts, to inform her views on the space. That being said, as a true beauty-product obsessive, testing the latest items to hit the market, keeping up with trends, and meeting industry icons, will always be her favorite part of working in the beauty space.

    When she's not working, Ariel can be found hanging out with her husband and loving on their two cat daughters: Cow and Chicken.

    Latest articles by Ariel Wilson

    Three sandalwood fragrances in front of a wood. background
    Want to Know What the One Percent Smells Like?

    A woody, old-money vibe.

    Fragrance
    • Ariel Baker headshot with makeup brushes behind her.
      My Makeup Brush Game Is Elite Thanks to This 10-Piece Collection

      Yes, that does look like a paintbrush.

      By Ariel Baker

      Makeup
    • A woman with glowing, clear skin, next to three hourglass cosmetics products. All are in front of a brown-toned ambient background.
      I Tried Every Single Hourglass Cosmetics Product—These 10 Are Worth Buying

      My skin has never looked so flawless.

      By Ariel Baker

      Makeup
    • A woman wearing red-toned makeup next to three red blushes. All are in front of a red background.
      This “Scary” Blush Color Is About to Be Your New Go-To

      Red is the new pink.

      By Ariel Baker

      Makeup
    • A woman with a towel on her head beside three tubs of hair masks for curly hair.
      My 4B Hair Has Never Looked So Bouncy and Healthy—And It's All Thanks to This Under-$20 Mask

      It brought my dry curls back to life.

      By Ariel Baker

      Hair
    • A woman wearing a lavender halter-neck top beside a bottles of lavender-colored perfume.
      I Never Thought This "Old Lady" Fragrance Note Would Be My New Spring Perfume Obsession

      Consider me corrected.

      By Ariel Baker

      Fragrance
    • Three bottles of perfume in front of a floral background.
      The Hottest Person You Know Is Probably Wearing This Unusual Perfume for Spring

      The season’s new signature scent.

      By Ariel Baker

      Fragrance
    • Elle Fanning at the 2026 Oscars.
      Elle Fanning's Oscars Glam Is Fit for a Princess

      One of the best beauty moments of the night, hands down.

      By Ariel Baker

      Beauty
    • interior of a mansion with chic furniture, big windows, and wood floors
      This $79 Gadget Makes My Apartment Smell Like a Luxe Hotel

      A scented oasis is possible.

      By Ariel Baker

      Fragrance
    • A woman wiping her face with a cotton pad. She is next to three bottles of toners. All images are in front of a blue back ground with a spilled liquid design.
      I Skipped My $300 Facial In Favor of This $16 Toner and My Skin Is Absolutely Glowing

      Say goodbye to that dull, textured complexion.

      By Ariel Baker

      Skincare
    • Two models with dramatic eye lashes in front of a blue background
      The Under-$10 Extensions That Give Me Fluttery, Voluminous Lashes

      Fake eyelashes are the secret to an elite makeup look.

      Makeup
    • A woman with glowy skin next to three body serums. All images are in front of a watery background.
      Body Serums Are My Secret Sauce for Smooth, Luminous Skin

      A beauty favorite worth revealing.

      By Ariel Baker

      Skincare
    • A woman with an off-the-shoulder top next top three bottles of lotion. They are all in front of a swatch of lotion background.
      My Secret to an Elite Scent Stack Costs Less Than $30

      Moisturized and I smell like a snack? Yes, please.

      By Ariel Baker

      Skincare
    • Ariel Baker testing the Danessa Myricks Yummy Skin Barrier Boost Serum
      My Skin Prep Is Now Just One Step Thanks to the New Danessa Myricks Plumping Serum

      She continues to raise the bar.

      By Ariel Baker

      Skincare
    • A woman with a high ponytail wearing a white dress, next to three bottles of body oils
      Scented Body Oils Are Helping Me Step Up My Self-Care Game

      I smell good. I’m glowy. I’m at peace.

      By Ariel Baker

      Skincare
    • A woman with curly hair next to three tubes of lipstick in front of a light beige background.
      I Just Found the Best Nude Lipstick of All Time—And It's Under-$15

      Time for a refresh.

      By Ariel Baker

      Makeup
    • A blonde woman wearing oversized sunglasses, a brown coat, and brown jewelry. She is in front of a background of patchouli leaves and is next to three perfume bottles from Le Labo, Dolce and Gabbana, and Krigler
      My Fragrance Layering Combo Lasts 10 Times Longer When I Use This Underrated Note

      Patchouli princesses, now's the time to shine.

      By Ariel Baker

      Fragrance
    • Two perfume bottles in front of a pink and blue background
      Spring's Most Underrated Fragrance Note Will Transform Your Perfume Collection

      It layers so well, too.

      By Ariel Baker

      Fragrance
    • A model with long braids in front of a white background with liquid droplets on it.
      This Is My Beauty Editor Secret to Finding the Perfect Layering Combination—Without Blowing Your Budget

      Save your coin, scent your life.

      By Ariel Baker

      Fragrance
    • A headshot of Vichy brand ambassador, Emily Didonato.
      Emily Didonato’s Best Beauty Tip? "Keep It Simple Stupid"

      Iconic.

      By Ariel Baker

      Beauty
    • Ariel Baker's headshot. She is wearing red lipstick and sunglasses.
      So Long, Sebum—These Setting Powders Are Keeping My Oily Skin at Bay

      A must-have in anyone’s makeup bag.

      Makeup
    • A collage of women testing the La Prairie body cream
      Unfortunately, I Am In Love With a $300 Body Cream

      Hear me out.

      By Ariel Baker

      Skincare
    • A collage that includes the Byoma Bio-Collagen Radiance Mask, writer, Ariel Baker, testing the mask, and a model peeling the mask off her face.
      This $18 Peel-Off Face Mask Is My Secret Weapon for Glass Skin

      Plus, a hack for making it even more effective.

      By Ariel Baker

      Skincare
    • Images of bottles of YSL, Henry Rose, Escentric Molecule, and By Rosie Jane perfume bottles overlaid on a purple and red toned 2026 background design.
      The Best 2026 Perfumes Don’t Follow the Usual Playbook—They Rewrite It

      Goodbye signature scents, hello "scent wardrobes."

      By Ariel Baker

      Fragrance
    • three women with soft glowing skin on a red lace background
      Soft, Silky Skin Is My Underrated Secret to a Super Sexy Valentine’s Day

      Enjoy responsibly.

      By Ariel Baker

      Skincare
    • A woman in a white dress. The background is a milky moisturizer texture and there are three body milks next to her.
      Perfume Milks Are About to Be the Hottest Fragrance Trend of 2026

      Your new obsession awaits.

      By Ariel Baker

      Fragrance
    • Two models with glowy, highlighted skin.
      My Secret to Chiseled Cheekbones Takes Less Than 10 Seconds

      The lazy girl glow hack.

      By Ariel Baker

      Makeup
    • A woman with glowing skin wearing an off the shoulder top in front of a pink background that has soap suds on it. She in next to three beauty products from Brazilian brands.
      Brazilian Beauty Brands Are Taking Over My Body Care Routine

      We’re on the cusp of the “B-Beauty” boom.

      By Ariel Baker

      Skincare
    • A models with a fresh face and two swatches of face wash formulas
      My Acne-Fighting Arsenal Isn't Complete Without This Specialty Cleanser

      Bonus? It's widely available at the drugstore and perfect for my beauty budget.

      By Ariel Baker

      Skincare
    • a woman on a bubble background with three bottles of hand sanitizer
      If Your Hand Sanitizer Smells Like a Doctor’s Office, It’s Time for an Upgrade

      Soft skin and subtle scents, yes please.

      By Ariel Baker

      Skincare
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