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    1. Beauty
    2. Hairstyles, Haircuts, and Hair Colors

    Why Gorilla Snot Hair Gel Is as Awesome as It Is Gross-Sounding

    Reason #1: It's in Kim Kardashian's hair all the time.

    By Lauren Valenti
    Published 30 March 2016 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

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    Bible—there isn't a product or tool that Jen Atkin has waxed poetic about that hasn't become a mainstay in my stash. From hair extension brushes to her OUAIHair Oil, I'm always eagerly awaiting her next must-have. It inevitably has the Kardashian kiss of approval, after all. 

    A post shared by Founder/Hairstylist/DogMom (@jenatkinhair)

    So upon viewing Atkin's Snapchat recently, I learned she swears by moco de GORILA Gorilla Snot Hair Gel—particularly for steamrolling flyaways—and decided to do investigate on the equal parts intriguing and gross-sounding product. Now, I wasn't totally foreign to the term "Gorilla Snot" because as soon I saw the unapologetically-graphic packaging, I recall having picked up a jar of the stuff at Target and going "EWWW!" when I was, like, seven years old. So there was some nostalgia there.

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    (Image credit: Getty Images)

    But regardless of the fact that it won't be making the cut for a product shelfie any time soon, the jury is in: this $3 gooey gel is unanimously loved by the internet, be it a twenty-something tending to her natural curls or a mother shellacking her daughter's hair down for gymnastics practice. Despite its "anti-gravitational" hold, it leaves zero flakes or residue behind.

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    Plus, a little bit goes a long way as evidenced by the S-wave texture Atkin gave Kim Kardashian prior to a CDFA event last fall. In a tutorial for the look, she hails Gorilla Snot as her "secret weapon" and with the humidity-happy months aheads, it might just be mine...

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    Moco De Gorila Punk Hair Gel, $2.69; target.com.

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    Lauren Valenti
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    Beauty Editor

    Lauren Valenti is Vogue’s former senior beauty editor. Her work has also appeared on ELLE.com, MarieClaire.com, and in In Style. She graduated with a liberal arts degree from Eugene Lang College, The New School for Liberal Arts, with a concentration on Culture and Media Studies and a minor in Journalism.

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