While In Character Filming ‘Never Been Kissed,’ Drew Barrymore Was Told to Tone It Down Because “You’re Just Looking Too Unattractive”
The studio told Barrymore she’d gone too far with the \201cGrossie\201d when it came to Josie Geller.


Like so many of our favorite teen movies—Cruel Intentions! Election! 10 Things I Hate About You! She’s All That!—Drew Barrymore’s Never Been Kissed turns 25 years old this year (April 9, to be specific). In the 1999 film, Barrymore plays 25-year-old Josie Geller, a copy editor at The Chicago Sun-Times who heads back to high school to report on an undercover story for the paper. A la the movie’s title, Josie has never had a real relationship and…just go watch the movie, okay?
A still from one of 1999's enduring teen movie classics, "Never Been Kissed."
Josie is—how shall we put it?—a flower in bloom in Never Been Kissed, and the actress said on her eponymous talk show that she was told to “tone it down” while filming the movie, because while in character she was “just looking too unattractive,” per Deadline. (God love her, but Josie’s nickname was “Josie Grossie,” after all.)
Oh, Josie. Josie, Josie, Josie.
Never Been Kissed was the first effort from Barrymore’s production company, Flower Films, and Barrymore said “At that time, people were very weary of actors being producers,” she said. “A lot of it wasn’t necessarily working, and it didn’t mean because you were an actor you knew how to produce the film. And it was about the economics. So if you didn’t make the film work, and you produced it as an actor, you are likely to not be able to do it again.”
Barrymore said the pressure of both starring in and producing the movie made her “very stressed,” adding “I was so scared during the whole film because I knew if it didn’t work, we weren’t going to get another chance.” She said that, although she had “so much fun” making the film, she had to “clench her stomach the whole time.”
Barrymore at the film's 1999 premiere.
Meanwhile, Barrymore said that as filming was underway, “I would get these calls from the studio and they were like, ‘I’m sorry, but you’re just looking too unattractive. Stop it,’” she said. “And I was like, ‘Good.’ And they were like, ‘No, no, no, no, no. It’s too far.' So I was forced to even tone it down a little bit because I had gone even farther than that.”
Barrymore came around when “they said something that appealed to my sensibilities rather than my ego,” she said. “They were like, ‘We don’t want you to lose the heart because you’re going so far for the comedy.’ And I was like, ‘Great argument. Let me dial it back a little bit.’ And so Josie what you see there is me dialed back, and it came out, and it worked. And we got really lucky and I’m very, very grateful and I would walk around just going ‘I can’t believe this worked. We’re gonna get a second shot.’”
Jessica Alba FULLY embodying 1999.
Remember when Courteney Cox and David Arquette were an it couple?
In addition to Barrymore, Never Been Kissed stars Michael Vartan, David Arquette, Leelee Sobieski, Molly Shannon, and John C. Reilly—a firm classic in the golden era of both rom-coms and teen movies.
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Rachel Burchfield is a writer, editor, and podcaster whose primary interests are fashion and beauty, society and culture, and, most especially, the British Royal Family and other royal families around the world. She serves as Marie Claire’s Senior Celebrity and Royals Editor and has also contributed to publications like Allure, Cosmopolitan, Elle, Glamour, Harper’s Bazaar, InStyle, People, Vanity Fair, Vogue, and W, among others. Before taking on her current role with Marie Claire, Rachel served as its Weekend Editor and later Royals Editor. She is the cohost of Podcast Royal, a show that was named a top five royal podcast by The New York Times. A voracious reader and lover of books, Rachel also hosts I’d Rather Be Reading, which spotlights the best current nonfiction books hitting the market and interviews the authors of them. Rachel frequently appears as a media commentator, and she or her work has appeared on outlets like NBC’s Today Show, ABC’s Good Morning America, CNN, and more.