Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • More
    • Politics
    • Career & Money
    • Health & Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food & Cocktails
    • About Us
    • Subscribe
    • Sex & Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes & Gardens

    Delivered Daily

    Homes & Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • Reformation x Alexa Chung
    • 2026 Beauty Awards
    • Fall Movies
    • Being Black at Bravo
    • Slouchy Handbags
    1. Fashion
    2. Summer fashion

    The Charlie Swimwear Challenge

    The brand's top designer talks about his '70s inspiration and what bikinis best suit Amanda.

    By Amanda Hearst
    Published 16 March 2011 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    I actually cover swimwear at Marie Claire, and I don't often find new brands that catch my eye. I think that's because the big boys — Eres, Norma Kamali, and Calvin Klein — are so good at what they do whereas the rest seem to be catering to either a Kardashian or a 15-year-old surfer-girl from Cali. In other words, there's not much out there for a girl who wants to look sexy and classy.

    And this is why I love Charlie! The suits flatter your figure in the right way and the designs are playful and fun. So, when looking at the collection, I felt confident enough to choose something I normally wouldn't: a multi-animal print string bikini (above, left). It sounds crazy and is a little out-of-the-box, but when you see it on, you realize that in its own unique way, the suit ends up looking fashionably modern but classically flattering.

    Anyway, check out my interview with Charlie designer Matthew Zink:

    Latest Videos FromMarie Claire
    Watch full video here:

    How did you get into swim?

    I have always loved bikinis, but I got into swimwear design a bit by coincidence. A friend of mine suggested me for a position at Victoria's Secret Swimwear and I instantly fell in love. That "love at first sketch" is why I decided to launch Charlie.

    You may like
    • woman on the rocks at the at the ocean wearing a green juillet bikini One Last Hurrah—36 Elite Swimsuits for Your Pre-Labor Day Getaway
    • emily ratajkowski wears strappy bikinis from her swim brand inamorata Emily Ratajkowski Makes the Case for This Daring Bikini Style
    • Hailey Bieber In Kendall Jenner's swim line Hailey Bieber Is Already Wearing Kylie Jenner’s Viral $200 Metallic Bikini

    Where does the name "Charlie" come from?

    Charlie is my muse. For me, the name is so sexy for a man and a woman. It's classic, charming, timeless, and iconic, all of which I want Charlie to celebrate. It also somehow holds an undeniable 1970s connotation that is both familiar and alluring.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    What are your ideas about women's swim and the female form?

    I want Charlie to celebrate the joy, beauty, and confidence that seems to define the decade of the 1970s. This combination lends itself to an impossibly sexy aesthetic, and that is forever inspiring to me. I want women to love the excitement of wearing a bikini. Women should enjoy their bodies, instead of focusing on how to hide their "flaws."

    What are your inspirations? Do they stay the same or change with each season?

    I am a very inspired designer, and I am always trying to celebrate the muses in my life. It's no secret that I am a slave to the 1970s and early 1980s. I am absolutely seduced by the joy and sexual celebration it represents. There is definitely a level of constance in my inspiration, but each season I always start with an iconic woman who has helped define and shape me as a designer. For my first collection, I paid tribute to Barbara Hulanicki, Biba, and Jerry Hall. For 2012, I'm looking to Stephanie Seymour, '70s denim, and the "the scarf."

    What to read next
    • Olandria Carthen in the Pat McGrath x Pandora campaign. Olandria Carthen Manifested Her Pat McGrath Collaboration
    • Alex Consani at Pandora Talisman launch party. Alex Consani’s Fashion Philosophy Is Very Leo-Coded
    • collage of Nikki Ogunnaike wearing summer styles I Call BS On "Timeless Dressing"—14 Anti-Boring Summer Pieces to Try

    Who is a "Charlie" girl?

    The "Charlie" girl is any girl who enjoys the empowerment of feeling sexy and confident. She loves the magic of feeling beautiful. She loves to smile. She wants people to notice her, not her clothes. And she probably loves gold.

    Why did you pick that suit (above, right) for me? And why do you think the other suit (below) is a best-seller for summer 2011?

    You have an effortless, natural beauty that also has an innocence. I wanted to put you in the black suit because it is a very sensual suit. The way the fabric sort of seamlessly wraps around your body is crazy-sexy to me. I also love the strength of a blonde in black. I thought pairing your classic beauty and killer smile with that provocative black bikini would be an amazing combination.

    I think our "Andie Bikini" in our "Charlie Baby Leo" is a best-seller because it follows a golden formula:

    You can enjoy this bikini season after season and always feel like a kitten.

    Explore More
    Accessories
    Amanda Hearst
    Read more
    Olandria Carthen in the Pat McGrath x Pandora campaign.
    Fashion Olandria Carthen Manifested Her Pat McGrath Collaboration
    By Irina Grechko
    fashion editors try the Reformation x Alexa Chung fashion collaboration for fall 2026
    Fall fashion Editors Test the "British Classics and Vintage Romance" in the Reformation x Alexa Chung Collaboration
    By Meguire Hennes
     
     
    Alexa Chung and Joseph Altuzarra in the Old Navy x Altuzarra campaign.
    Fashion Altuzarra Brought 'Wuthering Heights' Romance to Old Navy
    By Irina Grechko
    Zoey Deutch is the campaign star for the fashion collaboration between Banana Republic and La Ligne
    Fall fashion The Banana Republic x La Ligne Collaboration Will "Only Get Better With Age"
    By Meguire Hennes
     
     
    Latest in Summer fashion
    side by side image of celebrities zoe kravitz and kendall jenner wearing fall basics with loafers
    Fall fashion 5 Loafer Outfits for the Tricky Summer-to-Fall Transition
    Red Adidas/Gazelles + long black or navy coat
    Fashion The Best Colorful Sneakers to Shop Right Now
     
     
    girl talking on the phone with sunglasses
    Summer fashion One Last Beach Trip—19 Under-$200 Picks Perfect for Seeing Out Summer
    woman wearing a red and white striped poplin dress carrying a tan tote bag with sunglasses on
    Summer fashion Farewell, Summer—7 Elite Labor Day Outfits to Welcome the New Season In
     
     
    Latest in News
    Zendaya's cuffed jeans channeled French girl denim in Paris after Fashion Week
    Celebrity Style Who Needs Fashion Week? Zendaya Is Still Styling Denim the French Girl Way
    A teenage girl wearing a patchwork blouse (Summer H. Howell as Carrie), in Prime Video's 'Carrie.'
    TV shows Mike Flanagan Says 'Carrie' Season 2 Could Place Her in a "Larger Universe"
     
     
    Kendall Jenner styled Fashion Month's pencil skirt trend at dinner with Hailey Bieber in L.A.
    Celebrity Style Yes, You Can Style Pencil Skirts Outside the Office—Just Ask Kendall Jenner
    Zara and Mia Tindall walking next to each other in trouser suits
    Royals Zara Tindall Reveals Daughter Mia's "Eye-Rolling" Pre-Teen Behavior
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.