My Birthday Unofficially Marks the Start of Fall—I’m Bookmarking These Pieces for the Big Day

Pumpkin-spice-latte season is coming.

(Image credit: Original Illustration by Makena Frederick)

Most Coveted is a new shopping series sharing our editors’ curation of the must-know items they can’t stop thinking about.

Fall may officially begin on September 23, but since September 1 is my birthday, I like to get a head start on my favorite sartorial season. If I’m being honest, I’ve never been big on celebrating my birthday, but celebrating fall fashion is a different story. I’ll take any excuse to shop for myself, and the fact that all my favorite brands are dropping their fall collections just in time for my birthday is as good a reason as any. 

Between all the new arrivals and endless recommendations from my co-workers, I’ve been inundated with shopping inspo lately. Cozy knits, suede sneakers, chic hats, and cool-weather beauty products are just the beginning, so read on to see all the pieces I’ve added to my wish list to ring in my 29th year. 

Humaa Hussain
Associate Shopping Editor

Humaa is the Associate Shopping Editor at Who What Wear and Marie Claire, covering fashion beauty and home under the Branded Content team. Before joining both titles, Humaa was Commerce Editor at British Vogue where she wrote all affiliate content to help build up on organic E-Commerce revenue. When she’s not trying to save the world one cashmere sweater at a time, on her off days you can find Humaa with her head buried in the most romantic of romance novels.