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24 Hours with Nail Artist Naomi Yasuda

The NYC-based nail sculptor talks Asian drugstore finds and the importance of sunscreen.

Design by Hanna Varady

Welcome to Beauty Around the Clock, Marie Claire's weekly peek into the daily lives of some of the most game-changing women in their industries. Ever wonder how they get it all done in a day? Here's your answer.


If you don't recognize Naomi Yasuda's name, you certainly have seen her work. Yasuda's nail art has graced the hands of celebrities like Madonna, A$AP Rocky, Lady Gaga, and Nicki Minaj. With an eye for intricate details and enough dramatic glam to fill a lifetime, Yasuda's manicure skills are legendary in Hollywood circles. Below, the New York-based artist reveals her signature look for Zoom calls, her devotion to SPF, and her affinity for Asian drugstore finds.

Rise and Shine

I wake up before 9 a.m. The first thing I do is drink a cup of water and jump in the shower. Then I make coffee. I don’t really eat breakfast so I take my morning coffee with oat milk and powder collagen.

Morning Maintenance

Sunscreen is a must. I put it on every day, even if I don’t go outside. I’ve been using Biore UV Aqua Rich. I absolutely love this sunscreen. It's a clear gel which your skin absorbs nicely and it feels so light going on. And I love to work out in the morning. It sets the tone for a productive day. Before we went on lockdown I used to go to Overthrow Boxing and New York Pilates every week.

Hair Help

If I’m working, I usually put my hair in a ponytail or bun. On my days off I wash and air dry it. I put some on Moroccanoil Treatment oil and coconut oil. It’s heavy but I have a lot of hair and it's extremely dry from bleaching. It also brings out my natural wave.

Signature Look

My go-to look is winged eyeliner and mascara. I am a huge fan of Asian drugstore cosmetics. I stock up on them every time I go to Japan. For a night out, I can get ready really quick. A red lip is my thing—MAC Lady Danger.

Zoom Hack

I want to look healthy and fresh on camera so I wear highlighter and blush. I apply Glossier Haloscope highlighter and Tom Ford blush in Frantic Pink. Glossier highlighter gives a natural glow and the Tom Ford blush is not too powdery, plus the color is nice and easy to use.

Self-Care Savior

I can easily get trapped in my smartphone. When I spend more time on my phone than interacting with real people it becomes mentally so unhealthy. So I limit social media access to no more than one hour a day. And I put it on airplane mode when I go to sleep. I also play piano whenever I feel bored or depressed—it has been such a stress relief for me.

Career Moves

I've loved doing nails since I was little. I didn't have to think too much about choosing this job. The best career advice I ever heard was, "Be humble. experience and practice make the difference."

Lights Out

After I remove my makeup I wash my face with Shiseido Perfect Whip, which I’ve been using since I was 18. I also take a bath almost every day. I sit in the tub for 20 to 30 minutes. It can relax muscles and I sleep much better. I normally go to bed between 11 p.m. and 1 a.m.

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