
The concept of a clean deodorant (opens in new tab) that actually works sounds like one of those beauty myths we learn to tune out, like a flat iron (opens in new tab) that don't damage our hair, or face mists that do anything other than feel vaguely nice on a hot day. I live in perpetual fear of not smelling good, as evidenced by the mountain of perfumes (opens in new tab) that I've lined up on every flat surface of my apartment. I'm not a fan of sweating, which is why I work out about twice a year and dread warm summer months. Paying money for a workout class only to mess up my hair and be stinky for the rest of the day? No thanks.
Of course, this is where everyone else in the world looks at me and goes, "Just use deodorant, you fool." Okay, fine, But which one? I am firmly against using any antiperspirant that contains aluminum or otherwise possibly dangerous ingredients, but the natural deodorants I've tried just. Don't. Work. Or that's what I thought before I found out about Native, anyway.
Here's the thing: I would love to say that after diligently doing research, I discovered Native's products and through a careful testing process came to the conclusion that they're the only deodorant company I will buy from for the rest of my life. But that's not how it went down. What actually happened was I found a tube in our beauty closet, swiped it on my underarms for fun, and promptly forgot about it. When I got home hours later, my boyfriend immediately went, "Wow, you smell good!" The only difference in my routine that could have elicited such a response? This new clean, aluminum- and cruelty-free deodorant I tried by accident.
I'm not usually easy wowed, but this time I was stunned. I took the deodorant home, and for the next few weeks marveled at how I was suddenly smelling fresh all day long, even on humid, sticky days, and even through the workout classes I grudgingly attended. When I'm too lazy to shower in the morning (hey, it happens!), a swipe of Native's deodorant cancels out any musty smell radiating from me. I'm lucky to be sent many products from brands, but Native's deodorant remains one of the few items I consistently repurchase on my own dime. My boyfriend steals mine–because that's how good it is–which makes stocking up a necessity in my household.
Here is the part where I wax poetic about their scents. Their scentssss. For every taste imaginable, there is a Native deodorant that is correspondingly delicious. My personal favorite is Eucalyptus & Mint, which is closely followed by Lavender & Rose. They routinely have special edition scents you can get at specific times of the year that I'm always eagerly anticipating. You want Unscented? They have that too. You want a plastic-free tube? Well, Native is the place to go. Is your skin super sensitive? Try their Sensitive Deodorant line. I didn't know beauty miracles were possible, but here we are. While you're at it, you might as well sign up for automatic delivery. Because I promise you, you will love this, and you will want more the second you run out.
Tatjana Freund is a Beauty Commerce Writer, covering makeup, skincare, and haircare products and trends. She's a fan of vodka tonics and creepy Wikipedia pages.
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