The Best London Fashion Week S/S '27 Beauty Street Style Looks Are All About Bows, Braids, and Bold Color
Once again, LFW wins most inspiring beauty street style.
- On the Down Low
- Seeing Red
- Go for Bold
- Sculpted to Perfection
- Perfectly Petite
- All Twisted Up
- All Messed Up and Nowhere to Go
- Ore You Ready For It?
- Put a Bow On It
- Aqua Chic
- Ballet Beautiful
- Platinum Party
- Florals for Fall
- Shell Yes
- Feelin' Blue
- Gimme Gray
- Crimson Kiss
- Blue Eyed Babe
- Defying Gravity
- Pony Power
- Pretty In Pink
It's a tough act to follow New York Fashion Week, but the London S/S '27 season is proving that, at least when it comes to showgoers street style, there is endless hair and makeup inspiration to go around. The second leg of fashion month is always a feast for the eyes, with the street style set rushing between shows donning all manor of creative hair colors, maximalist manicures, and makeup that wouldn't look out of place at the weekend's hottest downtown party. Were there several haircut styles I'll be earmarking for my pending fall chop? Absolutely, but more importantly, there was an irreverent, playful energy that only the Londoners know how to do with their beauty choices. It speaks to how, at the end of the day, your hair and makeup should feel fun; like truest expression of who you are and not just enhancing your attractiveness.
Keep scrolling for the best beauty street style looks of the week, and be prepared to make some bold choices for your next glam transformation.
The Best London Fashion Week Beauty Street Style Looks
On the Down Low
Braids are having a serious moment in London and I'm living for this long, low, loose style. It's very devil-may-care in the coolest way.
Seeing Red
What better to pair with a gorgeous crimson hair color for fall than a few matching red bows and barrettes?
Go for Bold
Okay, these might just be the coolest woman at London Fashion Week. The bold eyeshadow, the technicolor hair? I'm obsessed.
Sculpted to Perfection
Nothing hits quite like a sculptural braided updo, especially one that's paired with otherworldly glowy skin.
Perfectly Petite
I've honestly never seen the half-bun, half-pony styled with such a wee bun before, but I'm kinda here for it.
All Twisted Up
I move to induct the slick back braided ponytail into the street style beauty hall of fame. It always looks so chic!
All Messed Up and Nowhere to Go
I wish I could get my messy bun to look this perfectly disheveled. Maybe I need a pair of curtain bangs for the fall to nail it...
Ore You Ready For It?
Brilliant blue and golden ore nails are some of my favorite vivid polishes to wear, but I'm obviously going to need to try out the shades on alternating fingers.
Put a Bow On It
Honestly, the more bows the better, as seen on this wrapped up show-goer.
Aqua Chic
Take that wild London color to the next level with a couple of rhinestone-embellished hair clips.
Ballet Beautiful
When in doubt, pull your hair into a graceful ballerina bun with just a hint of your natural texture peeking through.
Platinum Party
I know the word on the street is that the bob's reign is over, but I'm very partial to this cute cropped platinum 'do.
Florals for Fall
The London crowd really turned up with their best hair accessories on display this season. This matching pink floral moment is seriously pretty.
Shell Yes
Another stunning hair clip! This time it's helping to keep those summer vibes alive with a conch shell design.
Feelin' Blue
More blue nails! This time we're seeing an ombré gradient on the hands and a matching pedi in a deeper tone.
Gimme Gray
Ugh, I love a silver siren letting her locks out to play. This show-goer looks so radiant with her natural gray hair.
Crimson Kiss
It's not fashion month without a hearty dose of red lipstick outside the shows.
Blue Eyed Babe
Okay, this has some Cleopatra flavor with the eyeshadow and strong brows and I'm here for it.
Defying Gravity
I can't quite figure out the secret to these gravity-defying ringlets the the overall effect is impressive.
Pony Power
The classic ponytail gets the London treatment, and it's simply perfect.
Pretty In Pink
There is nothing more quintessentially London than a punk rock pink dye job.
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Hannah Baxter is the Beauty Director at Marie Claire. She has previously held roles at The Zoe Report, Coveteur, and Bust Magazine, covering beauty, wellness, fashion, and lifestyle. She authors the Marie Claire newsletter Face Forward. Her writing has appeared in Harper's Bazaar, Allure, The Cut, Elle, InStyle, Glamour, Air Mail, Vogue, Architectural Digest, Byrdie, Nylon and more.
She is also the founder of Anxiety Beer, a weekly newsletter about the intersection of culture and mental health. In her spare time you can catch her reading too many overdue library books, thrifting, or hanging with her hairless cat, Norman. You can find her on Instagram and TikTok @hannahbaxward.