Why "Non-Touring" Is Going to Be Your Go-To Makeup Trend This Summer

It's like Spanx for the skin.

Blonde and black haired models sitting down and posing
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First there was contouring (and the 1,847 ways to do so (opens in new tab)), then came the light-trapping strobing trend (opens in new tab). Now? There's non-touring, which is essentially a marriage between the two that provides a glowy sculpt to the face, but sans the super-defined lines and Kardashian amounts of product. A more daylight-friendly look (because we know that can be the biggest obstacle of all), it's all about getting that lit-within-glow using a primer, tinted moisturizer, and highlighter.

"Instead of a heavy contoured look, non-touring is very soft," explains celebrity makeup artist Renee Sanganoo, adding that Gigi Hadid and Kendall Jenner have mastered the look. "It's about dewy and glowy skin—you don't want the skin to look super matte or dry. It's kind of like Spanx for the skin. You know you're wearing it, but no one's supposed to see it. In the summer, people are outside more and they tend to wear lighter foundation. It just looks more natural."

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A technique that gives you that mid-August glow, but can survive the dog days of summer, Sanganoo breaks down exactly how to get the non-toured look in three easy steps:

1. "Start with a primer that's right for your skin type. If you're oily, don't use something that's super matte. Look for one that's dewy or has a luminous shimmer."

2. "Since this is a more natural look, a tinted moisturizer or a BB cream should be used instead of using a heavy, full coverage foundation. If you have problematic skin or blemishes, use a concealer as a spot treatment."

3. "The last step is highlighting, which is obviously a big trend right now. There are a lot of different highlighters, so it's all about choosing what flatters your skin tone. If your skin is lighter, look for one with frosty pink undertones so it doesn't make your skin look orange. If your skin is warm or darker, pick a golden bronze highlight. Brush on the highlight on the planes of the face where light would hit naturally—above the cheekbones, under the brow bone, down the bridge of the nose, and on the cupid's bow."

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Lauren Valenti
Beauty Editor

Lauren is the former beauty editor at Marie Claire. She love to while away the hours at coffee shops, hunt for vintage clothes, and bask in the rough-and-tumble beauty of NYC. She firmly believes that solitude can be a luxury if you’ve got the right soundtrack—that being the Rolling Stones, of course.