

Are the days of getting a good old-fashioned trim numbered? It seems that way given that the Internet is hellbent on turning every technique upside down...literally. In a new viral video, a German salon is defying both gravity and logic. And suffice it to say: Vidal Sassoon may or may not be rolling in his grave right now...
In the 'lapsed Instagram clip, a hairstylist at M&M FRISEURE salon bucks all tradition by separating the client's wet, shoulder-length hair into four different ponytailed sections, then, using some sort of gel or wax, makes the hair stand straight up so that she can trim the ends in midair.
A post shared by MM The Twins (@mmfriseure)
A photo posted by on
While the results appear to be totally sound, the lengths the stylist went to to achieve the haircut strike us as a gawk-at-this social play versus a cutting-edge (yes, pun intended) method.
That being said, the video has already racked up MILLIONS of views—but we can't hate the player or the game because the whole hair-standing-on end thing, while 100% ridiculously unnecessary, is pretty harmless and kind of of amazing to watch in action, no?
Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.
Marie Claire Newsletter
Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

Lauren is the former beauty editor at Marie Claire. She love to while away the hours at coffee shops, hunt for vintage clothes, and bask in the rough-and-tumble beauty of NYC. She firmly believes that solitude can be a luxury if you’ve got the right soundtrack—that being the Rolling Stones, of course.
-
It Was Apparently Always Carole Middleton’s Master Plan for Eldest Daughter Kate to Meet and Woo Prince William, New Book Claims
“Carole set things up, and Kate took it the rest of the way.”
By Rachel Burchfield
-
Katie Holmes Single-Handedly Launched the Pistachio Color Trend
Barbie pink and cherry red, meet your match:
By Kaitlin Clapinski
-
Jon Hamm's 'Mad Men' Wedding Details Are Here!
Jon Hamm and Anna Osceola got married at a very significant location.
By Alicia Lutes
-
Why Your Hair Still Feels Greasy After You Wash It, According to a Hairstylist
Say it with me: Grease, be gone!
By Gabrielle Ulubay
-
The 16 Best Shampoos And Conditioners For Dry Hair
Bid brittle goodbye.
By Gabrielle Ulubay
-
The 20 Best Hair Masks for Damaged Hair, According to Experts and Editors
Healthy strands, here we come!
By Gabrielle Ulubay
-
The 15 Best Shampoos For Natural Hair, According to Editors and Experts
Keep those curls hydrated.
By Gabrielle Ulubay
-
The 13 Biggest Hair Trends for 2023, According to Hairstylists
Think: Balayage, but better.
By Samantha Holender
-
How Often You Should Wash Your Hair, According To Experts
Keep it fresh, my friends.
By Gabrielle Ulubay
-
Worth It: Oribe Italian Resin Medium Round Brush
I didn’t think it was possible to love a hair brush this much.
By Samantha Holender
-
The 11 Best Magnetic Lashes of 2023
Go ahead and kiss your messy lash glue goodbye.
By Hana Hong