Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Fashion Month
  • More
    • Politics
    • Career & Money
    • Health & Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food & Cocktails
    • About Us
    • Subscribe
    • Sex & Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes & Gardens

    Delivered Daily

    Homes & Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • NYFW
    • Life In Plastic
    • Cari Champion
    • New Books
    • Postpartum Psychosis
    1. Beauty
    2. Makeup

    4 Makeup Mistakes That Are Ruining All of Your Photos

    Don't let them happen to you.

    By Lauren Valenti
    Published 28 February 2017 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    According to Social Media Today, the average person spends nearly two hours a day on social media platforms. That's 5 years and 4 months spent over a lifetime. So whether we like it or not, the photos we post of ourselves on said platforms are going to have lots of eyeballs on them—and we don't want them to betray us. But in the era of the iPhone camera, they often can. And sometimes it's makeup mishaps that are to blame.

    To ensure that our face beats are only doing us favors—flash on or flash off—we asked Glamsquad makeup director Kelli Bartlett to identify the most compromising application mistakes for pictures, as well as how to avoid them.

    1. Over-Powdering. "Over-mattifying your face can leave it looking flat and dull," says Bartlett. To appear fresh-faced, only powder the "hot spots" of the face, such as the middle of the forehead, chin, undereyes, and the sides of the nose. Bartlett likes to do this with a small brush, like Make Up For Ever's fluffy 242 eyeshadow blending brush.

    Latest Videos FromMarie Claire
    Watch full video here:

    A post shared by Glamsquad (@glamsquad)

    A photo posted by on

    2. Going for Insta-Worthy Brows. "Overly opaque and sculpted brows might look amazing in hyper-close-up makeup Instagram accounts, but for full face selfies, a fluffier, more full brow is the way to go," says Bartlett. To acheive this, Bartlett has her own "marabou" brow technique. She uses a brow mascara or tinted brow gel, like Charlotte Tilbury's Legendary Brows, to create depth and dimension for each hair. To fill in sparse spots, she uses a pencil sparingly. Finally, she brushes through to create a soft, fluffy appearance.

    A post shared by Glamsquad (@glamsquad)

    A photo posted by on

    3. Too Much Strobing. It's a slippery slope between gorgeous glow and shiny sweat. "Strategically placed highlights can give the face an ethereal, lit-from-within look, but too much highlighter can come off as too discoball-y for everyday," explains Bartlett. "Tap a cream highlighter, like RMS Beauty Living Luminizer, on the tops of cheekbones, cupid's bow, and inner tear duct." Always avoid the center of the cheek and forehead.

    You may like
    • a three grid image featuring a woman with long blonde wavy hair in a black top on the left, a scene of outdoors with a grill and fire pit in the middle, and a woman in a mirror selfie with leopard shorts and red shoes on the right Even a 100-Degree Heat Wave Can’t Wreck My Makeup
    • Beauty Writer, Ariel Baker, sharing the best highlighters in her routine with a white dress on and on a shimmer background with two highlighters on either side of her My Highlighting Routine Features Only the Best Products on the Market
    • mature setting powder products on a beige background with a makeup brush and an older woman's portrait with bare skin and gray hair in the middle Women Over 50 Agree—This Blurring Powder Is the Key to a Flawless Complexion

    A post shared by Kelli J. Bartlett (@kellijbartlett)

    A photo posted by on

    4. Not Giving Enough Love to Your Eyelashes. On camera, lashes need all the help they can get. "Short, straight lashes can make the eyes look tired," says Bartlett. To combat eye fatigue, Bartlett curls the lashes with a Surratt Relevée Eyelash Curler for at least 30 seconds. Then, applies several coats of a carbon black mascara, like Lancôme Hypnôse, to lock in the curl.

    A post shared by Kelli J. Bartlett (@kellijbartlett)

    A photo posted by on

    Follow Marie Claire on Facebook for the latest celeb news, beauty tips, fascinating reads, livestream video, and more.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
    Explore More
    makeup
    Lauren Valenti
    Social Links Navigation
    Beauty Editor

    Lauren Valenti is Vogue’s former senior beauty editor. Her work has also appeared on ELLE.com, MarieClaire.com, and in In Style. She graduated with a liberal arts degree from Eugene Lang College, The New School for Liberal Arts, with a concentration on Culture and Media Studies and a minor in Journalism.

    Read more
    mature setting powder products on a beige background with a makeup brush and an older woman's portrait with bare skin and gray hair in the middle
    Makeup Women Over 50 Agree—This Blurring Powder Is the Key to a Flawless Complexion It never cakes or settles—and it locks in makeup all day.
    By Siena Gagliano
    a watery mint background with three photos of a young white woman with brown hair and glowing skin in stylish outfits
    Beauty Claudia Sulewski's Secret to Feeling Like a Hot Girl Costs $0 "Those are the days where I am feeling so confident about myself and feeling like that hot b*tch."
    By Hannah Baxter
     
     
    A woman with short hair and bangs wearing a sheer white mesh shirt. She is next to a makeup brush.
    Beauty I Spent Hours Finding the Best Deals at the Nordstrom End-of-Summer Beauty Sale So You Don’t Have To Excuse me while I stock up on all my favorite products.
    By Ariel Wilson
    three woman in stylish outfits with sunglasses at NYFW
    Beauty All My Fall Hair Inspiration Can Be Found on the Streets of NYC New York Fashion Week is serving up piping hot glam.
    By Hannah Baxter
     
     
    Latest in Makeup
    A woman with shoulder length hair wearing red lipstick. She is next to 2 images of 6-pan powders all on a pink packground.
    Makeup My Face is Airbrushed and Flawless Thanks to the New Hourglass Holiday Palettes
    Kraum makeup brushes shown in a collage alongside close-ups of smokey eye makeup and brush details in an artistic design
    Makeup These J-Beauty Makeup Brushes Make Executing My Smokey Eye Beyond Easy
     
     
    A woman wearing glasses with her hair pulled back, smiling at the camera. She is next to 2 tubes of lip balm.
    Makeup I’m Ditching My Lip Filler Appointment for This Needle-Free Plumping Treatment
    two girls wearing brown lipstick on a yellow background next to brown lipstick on chocolates
    Makeup My Fair Skin and I Are Finally Getting on Board the Brown Lipstick Trend for Fall
     
     
    Latest in Features
    Emmy Rossum wearing a black dress posing with her hands on her hips at the 2026 Emmys
    Beauty Emmy Rossum's Voluminous Curls at the 2026 Emmys Will Be on My Mood Board Until Further Notice
    Nicole Kidman attends the 78th Primetime Emmy Awards at Peacock Theater on September 14, 2026 in Los Angeles, California.
    Hair Nicole Kidman’s Emmys Hair Has Me Ready to Retire the Slicked-Back Bun
     
     
    Lukita Maxwell at the 78th Emmy Awards held at Peacock Theater on September 14, 2026 in Los Angeles, California.
    Hair Lukita Maxwell Just Made the Baby Bob Fall’s Most Tempting Haircut
    Zendaya at the 2026 Emmys looking over her shoulder and posing.
    Hair Zendaya's Pixie Cut Is the Star of the 2026 Emmys Red Carpet
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.