Leonardo DiCaprio's Swedish Doppelgänger Makes His Modeling Debut

With a face like that, are you really surprised?

Last fall, 21-year-old Konrad Annerud caught major attention (opens in new tab) for his remarkable resemblance to a certain Hollywood A-lister, Leonardo DiCaprio. With his flopped-over, dirty blonde mane and brooding, bad boy gaze, Annerud's looks harken back to a 90s-era Leo—which is arguably the best Leo of all. So it's safe to say, we haven't seen the last of him yet. 

A post shared by Konrad Annerud (@konradannerud) (opens in new tab)

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A post shared by Konrad Annerud (@konradannerud) (opens in new tab)

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And here's Leo, for comparison: 

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The swoon-worthy Swede is swiftly parlaying his newfound Internet fame into a real career. In addition to reportedly signing a recording contract with Universal to pursue his solo music career, Annerud can now add model to his résumé. The DiCaprio doppelgänger is making his professional modeling debut, featuring in the Ralph Lauren Purple lookbook for Barneys New York. According to Fashionista (opens in new tab), the deal was arranged entirely on Instagram, as Annerud is not signed with an agency—but we're guessing that won't be the case for long. 

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Get a sneak peek at the lookbook below, before the full series of images is released online on Sunday. 

Sarah Lindig
Editor

I am an experienced editor, writer, and creative strategist, specializing in fashion, beauty, and lifestyle content for digital media outlets, as well as video and social platforms. While I currently operate as a freelance contributor/consultant, with such clients as The Zoe Report, my 10+-year background in the industry was cultivated at the dot-coms of elite publications, including Harper’s BAZAAR, ELLE, and Marie Claire.