If Your Personal Style Is Classic and Elevated, This New Brand Is for You
It’s here just in time for fall.

If I had to describe my style in one word, it would be “elevated.” Others would call it chic (their words, not mine). The secret to a chic outfit, I’ve learned, is to lean into the basics. While I often keep my accessories on-trend, the core pieces of my outfit are timeless staples that will pull any look together. Over the years, Macy’s has been one of my go-to retailers for these pieces, and with the arrival of its new On 34th brand, I don’t think I’ll be going elsewhere anytime soon.
This brand, described by Macy’s as “designed by women for women,” features wardrobe staples for everyday life, including perfectly tailored trousers, crisp white T-shirts, and an LBD you won’t be able to live without. Trust me—these pieces don’t disappoint. Keep scrolling for my top picks from the new brand.
Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

Humaa is the Associate Shopping Editor at Who What Wear and Marie Claire, covering fashion beauty and home under the Branded Content team. Before joining both titles, Humaa was Commerce Editor at British Vogue where she wrote all affiliate content to help build up on organic E-Commerce revenue. When she’s not trying to save the world one cashmere sweater at a time, on her off days you can find Humaa with her head buried in the most romantic of romance novels.
-
6 Paris Fashion Week Trends I'm Already Shopping
I can confirm they're worth a head-start.
-
Kim Kardashian's Outfit for the 'Call Her Daddy' Hot Seat Is, Of Course, SKIMS
Two viral moments in 24 hours? It's just another day in Kim's world.
-
5 Smart Money Moves For Financial Security
Top insights from author and finance expert Erin Lowry during Power Play Philadelphia.
-
Kaia Gerber Gives the Pencil Skirt Trend Her Seal of Approval Paired With a Classic Chanel Flap Bag
Ballet flats and a V-neck sweater completed the model's outfit.
-
Jennifer Lopez's Sky-High Platforms Perfectly Complement Her Wide-Leg Puddle-Hem Pants
A cozy cashmere cardigan and a crocodile clutch bag completed the superstar's fall outfit.
-
Loewe Has Your Coastal Vacation Accessories Covered for Spring 2026
Clam bucket bag to go with your bucket of clams? Check.
-
Jennifer Lopez Brings Back the Parachute Pants Trend With a Sold-Out Dior Book Bag
The superstar is transitioning her style ready for fall.
-
Jennifer Lawrence Trades Her Adidas Taekwondo Sneakers for Crisp White $100 Adidas Superstars
A vintage Fendi bag and more than $15,000-worth of jewelry completed the outfit.
-
Hailey Bieber Pairs Her Little Black Halter Dress With a $4,300 Saint Laurent Bag and Peep-Toe Mules
The Rhode founder picked the perfect LBD to celebrate her husband Justin Bieber's new album.
-
Blake Lively Styles a Sequin Chanel Flap Bag With Christian Louboutin Knee-High Lace-Up Boots
The actress's first appearance in months was all about loud luxury accessories.
-
Kaia Gerber's Givenchy Sheer Lace Gown Brings Old Hollywood Glamour to Venice Film Festival
A $6,100 box clutch adorned with a crystal jewel and a pair of pointed-toe pumps completed the outfit.