Extracurricular Cool Women

If these women weren't cool enough, their hobbies just took them over the edge. See what these busy bodies do in their spare time.

April 17, 2013 12:45 PM

Pretty Tough


Profession: Executive creative director of Urban Decay in Newport Beach, California

Obsession: Snowboarding

How'd you get hooked? When I was 28, I dated a guy who couldn't ski. I decided to try snowboarding so we could do green slopes together.
Advice for newbies? Take at least three lessons. At first you'll fall a lot, but then it will click.
Major wipeouts: I helicopter-snowboard in Utah and Alaska. Once, I was in a natural half-pipe and hit bad snow — my legs went over my head. I thought I was going to have to be rescued.
Snowboarding makes me feel: Alive. Healthy. Strong. Confessions of a beauty addict: I can't snowboard without lip gloss. I wear Urban Decay's products while surfing, doing hot yoga, snowboarding. If we say our eyeliner is waterproof, I want to make sure it is.
Surprises while road testing: I had a sample lip gloss in Utah. I texted product development: "It freezes!" — Marnie Hanel

Wende's key gear: Smith helmet (from $100); neck cowl (she knit it herself); Urban Decay Lip Junkie lip gloss ($19).