Guys, Emma Stone Got a Perm and the Before-and-After Pics Are *Everything*

Does this mean we all get perms, now?

Face, Head, Eyebrow, Selfie, Nose, Lip, Headgear, Photography, Ear,
(Image credit: Instagram)

They say history repeats itself, and you needn’t look further than your coworker’s black choker, scrunchie, and embellished flare jeans to know that it’s true. And now, Emma Stone is taking us to the way, way back of beauty trends, past the flat-ironed hair of the early aughts and ‘90s, to the permed masterpieces of the ‘80s.


Romance, Love, Interaction, Scene, Kiss, Forehead, Lip, Gesture,

(Image credit: Universal Pictures)

In a photo posted to Instagram, Stone and her longtime makeup artist, Rachel Goodwin, got BFF perms (that’s not really a thing, but we’re making it a thing now) with the pics to prove it. “We have a permanent bond! Some friends get tattoos, well we get perms!” reads Goodwin’s post, adding, “We’re here to tell you that they are BACK and theyre not your grandmas perm! Especially when you are in the amazing hands of @mararoszak and @bykileyfitz at @mare_salon #curlyisthenewstraight this is the #newwave.”

But unlike the perms of yesteryear, which were poofy, voluminous, teased creations, Stone’s perm ended up looking like super-subtle beachy waves—basically, what your natural waves look like in humidity.

But hey, if you’ve got stick-straight hair that refuses to hold a curl, then by all means, get yourself a 2018 perm. We have a feeling it’s about to become an Instagram trend. Dun, dun, duuunn.

Chloe Metzger
Beauty Editor

Chloe Metzger is the deputy beauty director at Cosmopolitan, overseeing the editorial content and growth strategy of the hair, makeup, and skin space on digital, while also obsessively writing about the best hair products for every hair type (curly girl here; whattup), and the skincare routines that really, truly work (follow her on Instagram to see behind-the-scenes pics of that magazine life). She brings nearly a decade of writing and editing expertise, and her work has appeared in AllureHealthFitnessMarie ClaireStyleCaster, and Parents. She also has an unhealthy adoration for Tom Hanks and would like to please meet him one day, if you could arrange that. Thanks.