The Future Is Now: Smashbox Is Selling a 3D-Printed Lipstick You Can Customize

Pucker up.

face and lips
(Image credit: Getty Images)

Is a lipstick really YOUR lipstick if it doesn't have your individual print stamped onto it?

A woman's got to wonder now that Smashbox is offering just that. To coincide with the launch of their #BeLegendary lipstick collection—which includes a whopping 120 shades—you can play the #BeLegendary Lipstick Matching Game, which not only helps you select your ideal color, but gives you a code to redeem a first-of-its-kind, 3-D-printed lipstick.

Printed on a compact as opposed to a tube in the universally-flattering orange shade "fireball," you can apply it with a brush or your fingers for a blurred look. And, obviously, brag to your friends that it's 100% unique to you.

Smashbox lipstick

(Image credit: Courtesy of Smashbox)

Smashbox promises that this is "only the beginning" of 3D-printed makeup, so real talk: the future is now.

If you're still mystified by 3D printing, trust us, we're right there with you. In simplest terms, it's basically printing in layers of a certain material, each one stacking upon the last, to create a 3D object. What gives it an edge over other types of production is that it makes individual customization a million times easier and less costly. In other words, 3D hair extensions and signature compacts are just the beginning.

You can play the #BeLegendary Lipstick Matching Game up until October 12 and redeem your custom lipstick compact through October 31.

Smashbox Be Legendary Lipstick, $21;

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Lauren Valenti
Beauty Editor

Lauren is the former beauty editor at Marie Claire. She love to while away the hours at coffee shops, hunt for vintage clothes, and bask in the rough-and-tumble beauty of NYC. She firmly believes that solitude can be a luxury if you’ve got the right soundtrack—that being the Rolling Stones, of course.