I’m a Beauty Editor—Here’s What I’m Shopping During Ulta’s 21 Days of Beauty Sale

Prepare to stock up on Fenty, Kiehl’s, Stila, and more for 50 percent off.

woman on her computer next to beauty products
(Image credit: Getty)

If you’ve been contemplating a makeup bag overhaul or a skincare revamp, I have *really* good news: Ulta’s 21 Days of Beauty Sale is in full swing, which means there’s quite literally no better time to shop. If you’re unfamiliar with the bi-annual promotion, allow me to give you a crash course. All month, Ulta, being the giving retailer that they are, surprised shoppers with 50 percent off (!!!) their best sellers. There’s a catch, though. The sale moves quickly—products only go and stay on sale for 24 hours. It’s a never-ending rotation of five star beauty buys, but planning ahead is key. 

To help streamline your shopping journey, I’ve done the hard work for you. I’ve scanned the bargains, investigated the products, and selected the deals you won’t want to miss. I've rounded up the best products to shop this weekend. FYI: Full prices are listed below, but each product will be 50 percent off on their assigned day.) 

Friday, March 31

Saturday, April 1

Samantha Holender
Beauty Editor

Samantha Holender is the Beauty Editor at Marie Claire, where she reports on the best new launches, dives into the science behind skincare, and keeps up with the latest trends in the beauty space. She has previously written for Us Weekly, Popsugar, Makeup.com, Skincare.com, and Philadelphia Wedding. Follow her on Instagram @samholender.