Coca Cola's "America the Beautiful" Commercial
When the commercial aired in 2014 during the Super Bowl, Coca-Cola had meant for the message to be acceptance. Being one of the few global brands means inclusivity is important, and that's why the ad showed people from all over the world singing "America the Beautiful" in different languages. However, people were quick to hate-tweet it, saying things like "we speak ENGLISH here, IDIOTS" and "ENGLISH or GTFO." Time had the perfect response to the culturally insensitive tweets: "We come to America, in other words, and we become American–but we don’t erase everything else that we were before, we don’t forget our cultures and languages as if they never existed, and we don’t hide them as if they’re shameful or less than patriotic."