Lauren Ralph Lauren Launches The Lauren Look

(Image credit: courtesy)

published 2 March 2021

Tailored pinstripe blazers, cozy cable knits, and polished pencil skirts have helped steer women’s work and play wardrobes for over 30 years. Now, you can embody the quintessential Lauren Ralph Lauren look with the brand’s first-ever apparel subscription service, The Lauren Look.

Ralph Lauren is the pioneer luxury brand to launch a full rental model, which is available starting today, exclusively in North America. The membership service will offer a mix of brand new seasonal styles, customized pieces, and core wardrobe staples, alongside pre-owned and rented clothing options.

Starting at $125 per month, Lauren Look members will have direct access to an ever-evolving selection of size-inclusive pieces from the latest Lauren collections. The service will also provide access to expert stylists who can help guide fashion choices with customized suggestions and styling tips. Members can opt to return items in exchange for new pieces or purchase styles at a competitive, members-only price to build out their ideal day-to-night wardrobe.

In addition to helping women curate a timeless closet, The Lauren Look aims to reduce clothing waste by expanding the lifespan of pieces that might otherwise be purchased and worn only a few times. After rentals have reached their cap, these collections, in addition to new and gently used merchandise, will be donated to Delivering Good, a non-profit organization providing resources for children and families in need.

Sara Holzman is the Style Director for Marie Claire, where she's worked alongside the publication for eight years in various roles, ensuring the brand's fashion content continues to inform, inspire, and shape the conversation about fashion's ever-evolving landscape. With a degree from the Missouri School of Journalism, Sara is responsible for overseeing a diverse fashion content mix, from emerging and legacy designer profiles to reported features on the influence of social media on style and seasonal and micro trends across the world's fashion epicenters in New York, Milan, and Paris. Before joining Marie Claire, Sara held fashion roles at Conde Nast's Lucky Magazine and Self Magazine and was a style and travel contributor to Equinox's Furthermore website. Over her decade of experience in the fashion industry, Sara has helped guide each brand's style point of view, working alongside veteran photographers and stylists to bring editorial and celebrity photo shoots to fruition from start to finish. Sara currently lives in New York City. When she's not penning about fashion or travel, she’s at the farmer’s market, on a run, working to perfect her roasted chicken recipe, or spending time with her husband, dog, and cat. Follow her along at @sarajonewyork

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